Senior Product Marketing Manager (Contract)

Job Description This is a remote position. Aventi Group is an on-demand, Silicon Valley based product marketing agency dedicated to bringing world-class go-to-market execution talent to high-tech clients. We have an extensive team of product marketing professionals – giving our clients fast access to an on-demand, scalable team with broad domain expertise. Our experts have run high performance teams at every level, in every category, at every size of company, – from start-ups, to mid-sized firms, and large enterprises. This post is only for those interested in a 1099 contractor position at Aventi Group and not for W2 permanent employment. Please do not apply for this contractor position unless you have extensive experience in B2B marketing. Looking for a strong, senior product marketing manager who is able to drive exceptional results for clients. Assignments vary but ultimately we win when our customers succeed. We are looking for consultants who are interested in part or full time contracts with name brand high tech companies, typically working remotely. It is critical to have excellent client communication and project management skills as well as experience with producing the below: Sample Deliverables: ● Go-to-market (GTM) plan includes business goals and metrics, market segmentation, Ideal Customer Profile (ICP), buyer personas and pain points, buyers journey mapped to personas, assets mapped to buyers journey, value proposition, competitive differentiation, high level solution definition (MVP), routes to market (direct vs channel), revenue scenarios with key assumptions (e.g. pricing & packaging), operational implications, marketing tactical plan (e.g. content assets, social media, digital campaigns, events, SEM, research, AR, PR, etc.), marketing budget, and marketing calendar. ● Market Requirements Document (MRD ) consists of market landscape description, target market characterization, target market sizing (TAM, SAM, SOM), estimated revenue potential, competitive analysis, customer pain points, high level solution definition (MVP), pricing, packaging, and channel strategy. Option for validation interviews with 10 customers ● Messaging Platform document content includes ideal customer profile, buyer persona, pain points, solution description, benefits, value proposition, differentiators, elevator pitch, 25- 50- 100-word copy block, key SEO words. Option to add Voice of the Customer message testing with 10 customers Must Have Requirements: B2B software product marketing experience (minimum 5 years) Willing to commit to 3-6 months (up to full time) to complete client engagement Experienced working as independent consultant (minimum 1 year) Strong command of Office Suite (e.g. PowerPoint, Excel, Word) Preferences: Domain knowledge in key technologies such as enterprise business applications (e.g. HR, collaboration, content mgmt, SFA, CRM, etc.), networking/server/storage infrastructure Cyber security marketing experience Vertical/industry experience (e.g. financial services, healthcare, manufacturing, transportation, energy, etc.) Cloud/SaaS experience SMB to large enterprise experience Employment status: 1099 contractor (not W2 permanent employee) Requirements Qualifications/Requirements: Minimum 5 years in B2B software product marketing Proven experienced in delivering positioning documents and go-to-market (GTM) plans: will be required to submit sample Bachelor’s Degree in Engineering, Marketing, Business Administration or similar Master’s Degree in Business Administration preferred Experienced in GTM Plans Experienced in working as independent consultant for at least one year Committed to work on this client engagement for at least 6 months Prior B2B product marketing leadership experience Exceptional interpersonal and communication skills Able to demonstrate experience with sales enablement tools Prior consulting experience in B2B marketing Prior experience working remotely/virtually Strong familiarity with at least one but preferably more of the following technologies: Cloud Services/SaaS Cybersecurity Enterprise Software Analytics and Big Data SMB (small – medium business) AI/Machine Learning Collaboration, HR, productivity Communications DevOps IoT and Industrial IoT IT/Network Infrastructure Key verticals such as financial services, health care, tech, govt, retail Benefits About Aventi Group Aventi Group is an on-demand, Silicon Valley based product marketing agency dedicated to bringing world-class go-to-market execution talent to high-tech clients. We have an extensive team of over 200 product marketing professionals – giving our world class clients fast access to an on-demand, scalable team with broad domain expertise. Our experts have run high performance teams at every level, in every category, at every size of company – from start-ups to mid-sized firms, and large enterprises. Our extended team of over 200 professionals is a blend of W2 employees and 1099 contractors all of whom work remote in the US and Canada. We have been a virtual company since founding in 2008, and are attracting experienced marketers who wish to do great client work while enjoying the flexibility and autonomy that comes from remote work. We have been growing at 35% CAGR for over five years and expect to double in another few years. In recognition for this growth, we recently made the Inc. 5000 list of America’s Fastest-Growing Private Companies. Staffing great talent is key to our growth plans, and presents a great opportunity for folks to join a high growth company that places a premium on core values as follows: ​ Integrity: Our reputation is our biggest asset, and we’ll always do the right thing for our clients. Collaboration: We immerse ourselves into your team and value a true partnership. Adaptability: We work with your people, your systems, and your processes to get to the results you need. Competence: We’re a skilled team of experts constantly striving to raise our game. Excellence: We’re committed to producing quality deliverables that exceed expectations Aventi Group is committed to a diverse and inclusive workplace of employees and independent contractors. Aventi is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. ​