Senior Sales Enablement Specialist

🏗 We're Hiring: Senior Sales Enablement Specialist

Location: United Arab Emirates (Remote)

Employment Type: Full-Time

Experience Level: Mid-Level to Senior

Work Arrangement: Fully Remote

About Us

We are a construction-focused organization committed to delivering complex projects through disciplined contract management, commercial excellence, strategic business development, and collaborative project delivery. Our distributed teams collaborate across Project Management, Construction, Engineering, Procurement, Commercial, Legal, Finance, Human Resources, Design, Quality, HSE, Consultants, Contractors, Suppliers, Logistics, Administration, Information Technology, and Executive Leadership to strengthen sales capabilities, improve commercial performance, standardize sales processes, and build sustainable client relationships across diverse business functions.

The Role

We are seeking an experienced Senior Sales Enablement Specialist to develop and implement sales enablement strategies, improve sales team effectiveness, and equip commercial teams with the tools, resources, knowledge, and processes required to achieve business objectives. The ideal candidate will bring strong expertise in sales enablement, sales process optimization, commercial training, content development, performance analysis, customer relationship management systems, and cross-functional collaboration.

This role will focus on strengthening sales readiness, standardizing sales methodologies, improving proposal quality, supporting pipeline management, and aligning sales activities with organizational priorities. The Senior Sales Enablement Specialist will collaborate with business development, sales, marketing, project management, engineering, procurement, finance, and executive leadership to improve sales productivity, enhance client engagement, support opportunity conversion, and ensure consistent commercial practices in accordance with applicable United Arab Emirates laws and regulations.

Key Responsibilities

• Develop and implement sales enablement strategies aligned with organizational objectives, commercial priorities, and revenue targets.
• Assess sales team capabilities, identify performance gaps, and establish targeted enablement initiatives.
• Collaborate with sales leadership to define sales readiness standards, competency requirements, and performance expectations.
• Design and maintain structured sales enablement programs for new and existing sales professionals.
• Develop onboarding programs that familiarize sales employees with company services, project capabilities, commercial processes, and customer segments.
• Coordinate sales training sessions covering sales methodologies, client engagement, negotiation, objection handling, and opportunity management.
• Prepare training materials, presentations, playbooks, guides, and reference documents for sales teams.
• Ensure sales personnel understand the organization's construction services, technical capabilities, delivery models, and value propositions.
• Translate complex technical and project information into clear, customer-focused commercial messaging.
• Develop and maintain sales playbooks covering prospecting, qualification, discovery, presentations, proposals, negotiation, and closing.
• Standardize sales processes to improve consistency, accountability, and operational efficiency.
• Document sales workflows, approval requirements, qualification criteria, and handover procedures.
• Identify inefficiencies in the sales cycle and recommend improvements to reduce delays and increase conversion rates.
• Support the implementation of repeatable sales methodologies across business units and commercial teams.
• Develop standardized templates for proposals, presentations, capability statements, quotations, and client communications.
• Coordinate with marketing teams to ensure sales materials reflect approved brand guidelines and current messaging.
• Maintain a centralized repository of sales resources, case studies, project references, credentials, and approved collateral.
• Ensure sales materials are accurate, current, appropriately authorized, and accessible to relevant personnel.
• Work with engineering and project teams to obtain accurate technical information for sales presentations and client proposals.
• Coordinate with procurement and supply chain teams to gather relevant supplier capabilities, sourcing information, and delivery considerations.
• Collaborate with commercial and contract management teams to ensure proposals reflect approved scope, pricing assumptions, and contractual conditions.
• Support the preparation of client-specific presentations, tender submissions, bids, and commercial proposals.
• Establish guidelines for proposal development, review, approval, submission, and follow-up.
• Help sales teams communicate project value, technical advantages, delivery capabilities, and risk management approaches.
• Develop competitive positioning materials based on approved market intelligence and documented company strengths.
• Coordinate with marketing teams to align sales campaigns, lead generation initiatives, and customer engagement activities.
• Ensure sales teams receive timely information about campaigns, target audiences, promotional activities, and relevant business opportunities.
• Support the development of industry-specific sales messaging for construction, engineering, infrastructure, and related services.
• Create objection-handling guides and negotiation resources tailored to common customer concerns.
• Develop practical guidance for addressing pricing questions, scope clarifications, delivery constraints, and contractual concerns.
• Support sales teams in preparing for client meetings, discovery sessions, presentations, and commercial negotiations.
• Develop account planning templates and opportunity assessment frameworks to improve preparation and decision-making.
• Establish best practices for prospect research, customer qualification, stakeholder mapping, and relationship development.
• Support sales teams in identifying customer needs and connecting them with relevant company capabilities.
• Collaborate with business development teams to strengthen prospecting strategies and improve lead qualification.
• Define and maintain sales qualification criteria to prioritize opportunities based on strategic fit, commercial value, and delivery feasibility.
• Support the development of account-based sales strategies for key customers, consultants, contractors, and project owners.
• Assist sales managers in developing account plans, opportunity strategies, and customer engagement roadmaps.
• Monitor sales pipeline quality, opportunity progression, conversion rates, and sales cycle duration.
• Analyze sales performance data to identify trends, bottlenecks, training needs, and opportunities for improvement.
• Develop dashboards and reports that measure sales readiness, resource utilization, training effectiveness, and commercial outcomes.
• Track key performance indicators, including win rates, lead conversion, proposal turnaround time, pipeline coverage, and sales productivity.
• Evaluate the effectiveness of enablement programs through assessments, feedback, performance data, and business results.
• Recommend adjustments to enablement initiatives based on measured outcomes and changing commercial priorities.
• Collaborate with sales operations teams to improve CRM data quality, reporting consistency, and pipeline visibility.
• Support the adoption and effective use of customer relationship management systems and approved sales productivity tools.
• Develop CRM usage guidelines covering opportunity records, activity tracking, contact management, forecasting, and follow-up actions.
• Identify opportunities to automate routine sales activities and reduce administrative workloads.
• Coordinate with information technology teams to evaluate and implement sales enablement platforms and digital resources.
• Support the integration of sales tools with approved reporting systems and relevant business applications.
• Ensure sales resources and systems are maintained in accordance with company policies, access controls, and information security requirements.
• Establish a structured process for collecting sales team feedback and identifying recurring operational challenges.
• Facilitate knowledge-sharing sessions to distribute successful sales practices, lessons learned, and effective customer engagement techniques.
• Develop internal communication channels to share commercial updates, market insights, service changes, and new sales resources.
• Coordinate with leadership to communicate changes to sales strategy, pricing guidelines, approval procedures, and business priorities.
• Support sales managers in coaching employees and reinforcing consistent sales practices.
• Provide targeted enablement support to teams managing complex tenders, strategic accounts, or high-value commercial opportunities.
• Help improve coordination between sales teams and project delivery functions during opportunity assessment and client handover.
• Ensure sales commitments are reviewed for operational feasibility before being communicated to customers.
• Support the development of handover procedures that transfer accurate opportunity information to project management and delivery teams.
• Identify recurring issues between sales promises and operational delivery and recommend preventive measures.
• Maintain version control and approval records for sales collateral, commercial templates, and enablement documentation.
• Support internal reviews of sales processes, proposal quality, commercial controls, and compliance with established procedures.
• Ensure sales enablement practices align with contractual requirements, approved commercial policies, and applicable United Arab Emirates laws and regulations.