Senior SEA Manager (m/ f/ d)

WHY CFAB? Behind every campaign, every product, and every growth milestone stands a team that takes ownership, moves fast, and delivers results. That is what cfab is all about. What looks like a strong fashion brand from the outside is powered by high performance, fast execution and people who work with real intensity to drive our growth every day. We’re looking for a Senior SEA Manager (m/f/d) to drive and scale our search performance across international markets. The role focuses on building, structuring and optimizing our SEA activities with a strong emphasis on performance, scalability and international growth. The goal is to establish efficient processes, unlock new growth potential and take ownership of one of the key performance channels. DEIN IMPACT Own and scale our entire SEA setup across Google Ads and Microsoft Ads Manage Search, Shopping, Performance Max, YouTube and GDN campaigns across performance and branding objectives Continuously improve our tracking setup using Google Tag Manager and Google Search Console Manage and optimize product feeds through Google Merchant Center and other relevant tools Develop and execute international SEA strategies across markets such as DACH, NL, FR, UK and the US Own campaign structures, execution, testing and continuous optimization Develop and test creatives together with our Creative, Data and Brand teams Identify new growth opportunities and develop tailored approaches for our international expansion Define budgets, manage key performance KPIs and provide regular reporting to leadership WARUM DU ZU UNS PASST 4+ years of hands-on SEA experience, ideally in a fashion or D2C environment Strong expertise across the Google and Microsoft Ads ecosystem, especially Search, Shopping, Performance Max and YouTube Proven experience scaling paid search across multiple international markets Strong understanding of bid strategies, audience setups, testing frameworks and creative testing Experience with Google Tag Manager and Google Merchant Center Strong analytical mindset and a solid understanding of performance KPIs Experience with GA4, MMM or Looker Studio is a plus High level of ownership, initiative and speed of execution Clear and structured communication Fluent English, both written and spoken, German min. C1 WAS DICH BEI CFAB ERWARTET Permanent employment contract 31 vacation days Flexible trust-based working hours & up to 2 days of remote work per week Apple equipment (MacBook & iPhone) Paid team lunches three times per week Monthly flexible benefits (e.g. FitX membership or Probonio credit) Corporate benefits & exclusive discounts In-office manicure & barber appointments Monthly product vouchers Optional company car available after the probation period A personal birthday voucher Regular team events & celebrations Plenty of room for your ideas, ownership, and active co-creation WAS UNS ANTREIBT Our growth is driven by people who set high standards, move things forward, and want to grow with the company. At cfab , you get the space to take ownership, develop your expertise, and make your impact visible. READY TO CREATE WHAT’S NEXT? Let’s make it happen.