Senior SEO Specialist

Senior SEO Specialist

🚀 Taxes for Expats (TFX) is looking for a strategic, hands-on Senior SEO Specialist to help scale our organic growth across traditional SEO and AI-driven search (AEO).

You’ll own SEO initiatives end-to-end — from research and planning to execution, optimization, and performance analysis — working closely with our SEO, content, marketing, product, and leadership teams.

This is an opportunity to take ownership of a fast-growing SEO engine in a highly competitive niche and make a measurable impact on business growth.

📍 Remote, global

🕐 Full-time, working hours aligned with CET

ABOUT TFX

Taxes for Expats is a leading U.S. expat tax preparation company with 20+ years of experience and a 4.8-star rating across major review platforms.

We help thousands of U.S. citizens and green card holders living abroad — from standard annual filings to complex multi-year compliance cases.

As we grow, we’re actively adopting AI and automation to improve workflows, increase efficiency, and help our teams focus on higher-value work. We encourage curiosity, continuous learning, and experimentation with new ways of working.

WHAT YOU’LL DO

🔹 Execute on-page SEO, content updates, and internal linking improvements to increase rankings, traffic, and conversions

🔹 Create high-quality SEO briefs aligned with search intent, semantic depth, internal linking, and clear CTA logic

🔹 Collaborate with copywriters and review content performance to identify optimization opportunities

🔹 Identify backlink opportunities, manage outreach campaigns, build partnerships, and improve link-building processes

🔹 Support international SEO growth through performance analysis, localization opportunities, and strategy testing

🔹 Improve brand visibility across AI-driven platforms such as ChatGPT and Perplexity

🔹 Monitor key AEO metrics and identify opportunities to increase presence in AI-generated answers

🔹 Use AI tools to enhance research, content creation, analysis, outreach, and process optimization

🔹 Identify opportunities to automate repetitive tasks and improve workflow efficiency

🔹 Support technical SEO initiatives, including site health, indexing, crawling, and issue identification

🔹 Collaborate with developers and the product team to resolve technical SEO issues

🔹 Track SEO and AEO performance, analyze rankings, traffic, and conversions, and provide actionable recommendations

🔹 Work closely with the SEO Manager, SEO team, content team, and broader marketing team to prioritize and execute high-impact initiatives

WHAT WE’RE LOOKING FOR

✅ 5+ years of hands-on SEO experience

✅ Proven success in the U.S. market, supported by measurable case studies

✅ Experience with AEO and AI search optimization

✅ Practical experience using AI tools for research, content creation, analysis, marketing, and process optimization

✅ Ability to build efficient AI-powered workflows and apply AI in day-to-day work

✅ Experience with GA4, Google Search Console, Ahrefs, Semrush, or similar SEO tools

✅ Ability to manage multiple priorities, work independently, and meet deadlines

✅ English proficiency at B2+ level, with confident writing and communication skills, Russian C1 or native

YOU’LL THRIVE IN THIS ROLE IF YOU ARE

⚡ Proactive — you take initiative and drive tasks to completion without constant supervision

📊 Data-driven — you use data, insights, and AI to uncover opportunities and improve results

🎯 Execution-focused — you prioritize high-impact actions, move quickly, and iterate based on learnings

🤝 Collaborative — you communicate clearly and work effectively across teams

Interested in joining TFX? We’d love to hear from you. 📩

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