Senior Team Lead – Customer Intelligence (Experimentation)

Senior Team Lead – Customer Intelligence (Experimentation)

An exciting opportunity is available for an experienced Senior Team Lead – Customer Intelligence to lead a high-performing analytics team focused on experimentation, promotional strategy, and customer growth. This role combines strategic leadership, advanced analytics, and commercial decision-making to optimise customer activation, retention, and long-term business performance across multiple markets.

Working closely with Product, Marketing, Commercial, and Data teams, you'll shape experimentation strategy, mentor analytical talent, and transform complex customer data into actionable business insights that drive measurable growth.

Key Responsibilities

• Lead, mentor, and develop a high-performing Customer Intelligence and Experimentation team.
• Foster a data-driven, test-and-learn culture focused on continuous optimisation and measurable business impact.
• Develop and execute a strategic roadmap for customer value, promotions, and experimentation across multiple markets.
• Design and evolve experimentation frameworks, including A/B testing and incrementality measurement.
• Analyse customer behaviour, promotional effectiveness, and commercial performance to identify growth opportunities.
• Translate complex analytical findings into clear, strategic recommendations for senior stakeholders and executive leadership.
• Partner with Product, Marketing, Sales, Commercial, and Data teams to deliver cross-functional growth initiatives.
• Drive innovation by introducing new analytical methodologies, AI technologies, and experimentation best practices.
• Evaluate promotional mechanics, discounts, and incentives to maximise customer retention, order frequency, and profitability.
• Manage multiple strategic initiatives while ensuring successful delivery and measurable commercial outcomes.

Requirements

• Master's degree or PhD in Econometrics, Statistics, Mathematics, Data Science, or another quantitative discipline.
• Extensive experience leading analytics, customer intelligence, or experimentation teams.
• Strong expertise in A/B testing, experimentation frameworks, causal inference, and incrementality modelling.
• Experience analysing promotions, incentives, pricing, or customer lifecycle strategies within e-commerce, marketplace, or high-growth digital businesses.
• Advanced SQL and Python skills.
• Strong commercial acumen with the ability to evaluate ROI and business performance.
• Proven experience managing complex stakeholder relationships, including executive leadership.
• Exceptional communication and storytelling skills with the ability to translate complex data into clear business recommendations.
• Demonstrated ability to lead multiple strategic projects simultaneously.

Preferred Experience

• Experience working in marketplace, e-commerce, technology, or consumer digital platforms.
• Knowledge of AI-driven analytics and experimentation.
• Experience building and scaling experimentation capabilities across global organisations.

What's on Offer

• Opportunity to lead strategic analytics initiatives within a global technology business.
• High-impact role with significant ownership and visibility across senior leadership.
• Collaborative, fast-paced, and innovation-focused environment.
• Exposure to advanced experimentation, customer intelligence, and AI-driven decision-making.
• Hybrid working model with opportunities for continued career growth and leadership development.

This is an excellent opportunity for a senior analytics leader who enjoys combining experimentation, commercial strategy, and data science to shape customer growth strategies and influence business decisions at scale.