Senior User Acquisition Manager (Loyalty Apps)

Job Description Our client is a fast-growing mobile gaming and rewards company focused on building engaging, high-performing digital products for a global audience. Backed by a strong international ecosystem, they combine a data-driven culture with ambitious growth plans and a collaborative, fast-paced environment. About the Role We’re looking for a Senior User Acquisition Manager to lead growth initiatives across key marketing channels and international markets. This role is ideal for someone who thrives in performance-driven environments, enjoys scaling campaigns, and combines analytical thinking with creative problem-solving. You’ll own campaign strategy and execution end-to-end, working closely with creative, product, and analytics teams to drive sustainable user growth. What We’re Looking For A performance marketer with strong hands-on experience across major UA channels Expertise in either Google Ads or Paid Social is preferred, though broad multi-channel experience is equally valuable Someone comfortable managing and scaling large marketing budgets A proactive, ownership-driven mindset with strong collaboration skills A data-driven thinker who can turn insights into actionable growth opportunities What You’ll Do Plan, launch, optimize, and scale campaigns across Meta, Google, TikTok, DSPs, and emerging channels Manage large-scale budgets across multiple acquisition channels Build and execute structured testing strategies to improve performance Collaborate closely with creative teams to test and scale winning ad concepts Analyze campaign performance across the full funnel and identify optimization opportunities Explore and test new partners, channels, and growth initiatives Work cross-functionally with product, analytics, and creative teams to align growth strategies with business goals Requirements 5+ years of experience in User Acquisition or Performance Marketing, ideally within mobile apps or gaming Strong understanding of attribution models, SKAN, MMPs, and postback systems Experience with funnel metrics, cohort analysis, and incrementality testing Proven track record of scaling campaigns successfully across multiple channels Experience with DSP platforms such as Kayzen, Smadex, or similar is a plus Strong analytical, strategic, and problem-solving skills Ability to work independently and take ownership in a fast-moving environment Benefits Regular feedback and development programs designed to support your professional growth and career progression Relocation and onboarding support, including visa assistance and help settling into life in Hamburg Hybrid working model with 3 core office days and flexible working hours 30 vacation days plus up to 3 weeks of remote work per year Access to an in-house gym, fitness classes, and mental health support through an Employee Assistance Program (EAP) Modern central office with premium equipment, collaborative spaces, snacks, and drinks Regular team events, social gatherings, and company-wide activities including hackathons and celebrations