SEO Team Lead / Assistant Manager – Organic SEO & Ai Search (AiSCO)

SEO Team Lead / Assistant Manager – Organic SEO & Ai Search (AiSCO)

Company: Xperience Ai Marketing Solutions (XMS Ai)

Location: Remote – Latin America

Employment Type: Full-Time

Compensation: Competitive salary + performance-based incentives and benefits

About XMS Ai

Xperience Ai Marketing Solutions (XMS Ai) is a digital marketing and Ai-integrated marketing agency serving small and growing businesses, primarily in the United States.

We combine proven digital marketing strategies with artificial intelligence, automation, and emerging search technologies. As search continues to evolve across Google, AI-powered search experiences, and large language models, we are continuously adapting how we help clients improve visibility and growth.

We are looking for a strong SEO professional who can help lead that evolution with us.

Position Overview

We are seeking an experienced SEO Team Lead / Assistant Manager to help manage, supervise, and support our Organic SEO department.

This is a leadership position, but not a management-only role.

The right person must be able to supervise, delegate, review, and support the work of SEO team members while remaining technically capable of stepping into SEO work when needed.

You will report directly to the SEO Department Manager and work closely with leadership, content, web development, design, Ai, and other marketing teams.

At XMS Ai, we refer to our evolving approach as Ai Search Content Optimization (AiSCO), combining traditional SEO with optimization for AI-powered search, answer engines, and emerging discovery platforms.

We are not looking for someone who already knows everything about Ai Search. We are looking for someone who actively uses Ai, embraces change, learns quickly, and is motivated to integrate Ai into everyday SEO operations.

Key Responsibilities

SEO Team Leadership & Supervision

• Help lead and supervise the day-to-day work of the Organic SEO team.
• Delegate tasks based on priorities, deadlines, team capacity, and skill level.
• Monitor progress and ensure assignments are completed accurately and on time.
• Review work before delivery and maintain strong quality-control standards.
• Coach and support team members in improving technical, strategic, organizational, and communication skills.
• Help maintain accountability, follow-through, and strong team organization.
• Manage priorities across multiple clients, projects, and deadlines.
• Coordinate workflows using project-management systems such as Monday.com.
• Identify recurring issues and help improve processes, checklists, and quality standards.
• Collaborate closely with the SEO Manager and agency leadership.

This position requires previous experience supervising, coordinating, mentoring, or managing SEO professionals.

Organic SEO Strategy & Execution

The successful candidate should have practical experience across the major areas of Organic SEO, including:

• Technical SEO
• On-page SEO
• Content and legacy-content optimization
• Homepage, service-page, and local-page optimization
• Internal linking and site architecture
• Keyword and search-intent research
• Competitive SEO analysis
• Local SEO and Google Business Profile optimization
• Off-page SEO and link-building evaluation
• Schema and structured data
• Crawlability, indexation, and technical audits
• Google Search Console and Google Analytics 4
• SEO reporting and performance analysis
• Algorithm-update analysis

The Team Lead / Assistant Manager should understand:

What needs to be done, why it needs to be done, who should perform it, whether it was completed correctly, and what should happen next.

Ai Search Optimization – AiSCO

Adaptability to Ai is a requirement for this position.

The successful candidate should:

• Use Ai tools regularly as part of professional workflows.
• Understand how Ai is changing search, content discovery, and user behavior.
• Be interested in visibility across Google Ai experiences and platforms such as ChatGPT, Gemini, Perplexity, and other emerging search systems.
• Develop knowledge of Ai Search Optimization, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO).
• Use Ai to improve research, analysis, ideation, quality assurance, and productivity.
• Critically review Ai-generated output rather than accepting it automatically.
• Help identify new Ai tools and workflows that can improve SEO operations.
• Participate in testing, documenting, and improving new Ai Search strategies.

Formal Ai certifications are not required. Practical usage, curiosity, adaptability, and continuous learning are far more important.

Required Experience & Skills

• Strong professional experience in Organic SEO.
• Demonstrated ability to perform and evaluate multiple areas of SEO work.
• Previous experience leading, supervising, mentoring, coordinating, or managing SEO professionals.
• Strong understanding of technical, on-page, off-page, content, and local SEO.
• Experience using Google Search Console and Google Analytics 4.
• Familiarity with SEO tools such as SEMrush, Ahrefs, Screaming Frog, or comparable platforms.
• Experience working with WordPress websites is strongly preferred.
• Digital agency experience managing multiple client accounts is strongly preferred.
• Strong analytical and problem-solving abilities.
• Excellent attention to detail.
• Strong prioritization, organization, and workload-management skills.
• Experience using project-management platforms such as Monday.com, Asana, ClickUp, Trello, or similar systems.
• Advanced professional English communication skills, C1 or C2 level.
• Ability to work effectively in a remote team environment.
• Must be located in Latin America.

Candidates based in Argentina, Venezuela, Mexico, Colombia, and other Latin American countries are welcome to apply.

Leadership & Personal Qualities

The ideal candidate demonstrates:

• Leadership and ownership
• Accountability and reliability
• Excellent attention to detail
• Strong SEO expertise
• Initiative and problem solving
• Clear communication and strong interpersonal skills
• Ai adaptability and continuous learning
• Integrity, professionalism, and collaboration

We are looking for someone who does not simply identify problems, but takes ownership of helping find and implement solutions.

What Success Looks Like

Success in this role includes:

• SEO work being completed accurately and on time.
• Strong delegation, supervision, and follow-up across the team.
• Fewer preventable quality-control errors.
• Better team organization and accountability.
• Continuous improvement in SEO strategy, execution, and Ai integration.

Education & Certifications

• Bachelor's degree in Marketing, Business, Communications, Technology, or a related discipline is preferred, but not mandatory.
• Relevant SEO, analytics, Google, Ai, or digital marketing certifications are a plus.
• Proven professional ability and relevant experience may be considered more important than formal academic credentials.

What We Offer

• Competitive salary.
• Performance-based incentives and benefits.
• Fully remote position.
• Long-term growth opportunities within the SEO department.
• Collaborative international team environment.
• Exposure to traditional SEO, Ai Search Optimization, automation, and emerging digital marketing technologies.
• Continuous professional-development opportunities.
• Paid vacation, personal, and sick leave according to company policies.

We are building an SEO department for the next generation of search, and we are looking for someone who wants to help us build it.