Social Media & Influencer Specialist

Join our team as a Social Media & Influencer Specialist @ UM Romania

Are you passionate about social media, digital trends, content creation, and creator partnerships? We're looking for an enthusiastic and strategic professional who can drive social media excellence while building impactful influencer marketing campaigns that connect brands with audiences in authentic ways.

What you'll be doing

Social Media Management Responsibilities

• Develop and execute social media strategies aligned with client objectives.
• Create and manage content calendars across multiple platforms.
• Coordinate with creative, content, media, and account teams to deliver engaging campaigns.
• Monitor platform performance and provide insights and recommendations based on analytics.
• Stay ahead of industry trends, platform updates, and emerging opportunities.

Influencer Marketing Responsibilities

• Develop influencer marketing strategies that support brand and campaign goals.
• Identify, evaluate, and engage relevant creators, influencers, and content partners.
• Manage end-to-end influencer campaigns, from briefing and contracting to implementation and reporting.
• Negotiate collaborations and oversee influencer budgets.
• Ensure campaign deliverables are executed on time and according to brand guidelines.
• Track campaign performance and prepare post-campaign analysis and recommendations.
• Build and maintain strong relationships with influencers, talent managers, and industry partners.

What we're looking for

• 2+ years of experience in Social Media, Digital Marketing, Influencer Marketing, or a related field.
• Proven experience managing social media accounts and digital campaigns.
• Strong understanding of influencer marketing platforms, trends, and best practices.
• Excellent communication, project management, and stakeholder management skills.
• Experience working with creators and negotiating partnerships is a plus.
• Strong analytical mindset with experience interpreting campaign metrics and performance data.
• Ability to manage multiple projects in a fast-paced agency environment.
• Fluency in English.

Nice to have

• Experience working in an advertising, media, or digital agency.
• Familiarity with social listening and influencer discovery tools.
• Paid social campaign knowledge.
• Experience managing integrated campaigns involving content, media, and creators.

What we offer

• A collaborative and flexible work environment with hybrid working options, blending remote and in-office days in a modern workspace;
• Time well taken, including additional days off for personal needs and special occasions;
• Private health-care subscription.
• Meal tickets;
• Personalized learning and development programs, including opportunities to grow across content, data, and strategy disciplines;
• The chance to work with international brands, markets, and multidisciplinary teams;

Ready to create meaningful digital experiences and impactful creator partnerships? We'd love to hear from you!