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Social Media Specialist

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Job Description

This is a remote position.

Wooster Games – Social Media Specialist


About Wooster Games

Wooster Games is the studio behind Animal Company, a free-to-play VR co-op adventure game. Within a year of launch, Animal Company became the top-selling game of 2025 on Meta’s platform, reaching 1M+ monthly active users, a 400K+ Discord community, and a global fanbase that has generated 1.5B+ organic views across social media. At Wooster Games, we believe digital entertainment should be more social, more physical, and creatively empowering. Now we’re taking that same chaotic, social, co-op energy beyond the headset: we’re building new games for PC and flat-screen platforms, starting with Steam, and partnering with leading tech and entertainment companies to bring them to a much bigger audience.


Animal Company on Meta


*This is a remote contract position with possibility of extension

We're looking for a Social Media Specialist to lead how our new PC and flat-screen games show up on social, building an audience from the first teaser through launch and beyond. You’ll work closely with design, art, and production to turn gameplay into content, and content into wishlists, installs, and a lasting player community.



Requirements

Responsibilities:

  • Capture, film, and edit fun, entertaining gameplay clips, highlights, and tutorials weekly for YouTube, TikTok, X, IG, and Discord, made for people watching (and playing) on PC/flatscreen

  • Build and run the social plan for new PC titles from pre-launch to live: teasers, devlogs, playtest calls, demo and Steam festival moments, and launch beats that drive wishlists and follows.

  • Grow a creator and streamer program across Twitch, YouTube, and TikTok, finding, seeding, and supporting the creators who make co-op and party games take off.

  • Foster a creator community for Gen Alpha and Gen Z, a niche audience that loves social games, while staying ahead of social media and streaming trends.

  • Help carry the Animal Company fanbase over to our new games while giving each title its own voice and identity.

  • Analyze content performance (reach, engagement, and wishlist and install conversion) and feed what you learn back to the team to shape store pages, marketing beats, and in-game features.

Requirements:

  • Experience capturing and editing short and long-form gameplay video for social platforms (OBS, Premiere, DaVinci Resolve, CapCut, or similar).

  • 2+ years of experience working within cross-functional teams on PC or flat-screen games (Steam, Roblox, or similar). VR experience is a plus, not a requirement.

  • Hands-on knowledge of Steam marketing: store pages, wishlists, demos, festivals, and update and event beats.

  • Fluent in creator and streaming culture on Twitch, YouTube, and TikTok.

    ***Submission of Portfolio/Reel Required with application.


Why Join Us:

  • Creative ownership in an inclusive and massively fun work environment.

  • A small, ambitious, talented group that moves fast and has fun doing it.

  • Remote-first culture with flexibility and trust.

  • The opportunity to define the social personality of our next games from the ground up.



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