Sponsorship Sales Manager - B2B Events

Sponsorship Sales Manager - One-to-one meeting events

£45k to £55k base / £90k to £100k first-year OTE

Central London, Hybrid, two days a week in the office

Close a £40k sponsorship deal, earn commission on it and keep the client. When they rebook or buy into another event, you earn again.

You’ll build your own pipeline, pitch and close new sponsors for invite-only B2B events. The pitch is access to senior buyers through pre-arranged, one-to-one meetings. Each event brings together around 60 to 80 pre-qualified decision-makers and a carefully selected group of sponsors.

Packages range from £30k to £90k, with an average sale of around £40k and a typical sales cycle of six to eight weeks.

How you’ll sell

You’ll use the phone to open conversations, pitch the opportunity and move deals forward. LinkedIn, email and marketing will support you, and you’ll be responsible for generating your own opportunities and hitting your personal new-business target.

You’ll earn commission from your first deal. It’s uncapped, tiered and back-paid, with rates up to 14%. You’ll also own the relationships you win, giving you the opportunity to build your earnings through rebooks and cross-selling across the event portfolio.

This will suit you if

• You have at least two years’ experience selling B2B event sponsorship, including packages worth £20k or more.
• You personally own a new-business target and generate your own pipeline.
• You’re comfortable picking up the phone to open and progress opportunities, and you’re used to closing within six to eight weeks.
• You can talk through your own targets, billings and performance over the past two years.

Who it’s less likely to suit

Someone whose experience is mainly managing inherited accounts, selling delegate places or closing high volumes of lower-value sales. It’s also less likely to suit someone accustomed to longer sales cycles, reliant on inbound leads, email or marketing to generate opportunities, or unable to separate their own billings from team or event revenue.

If you’re used to winning sponsorship business yourself and want to keep earning from the clients you bring in, get in touch.