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Job Description Summary
Sr/Brand Manager - RenalLocation : Taipei
Want to bring a new medicine to market and see the difference it makes for patients? Join Novartis as a Brand Manager. Our purpose is to reimagine medicine to improve and extend people's lives. You'll get the scope to own a launch, real visibility with regional teams, and a culture that supports curiosity and growth.
Job Description
Major Accountabilities:
- Lead brand strategy and launch planning as part of the Integrated Brand and Launch Teams.
- Carry out, track and analyse tactical plans that drive brand growth and market share.
- Develop promotional activities that follow internal SOPs and the Code of Conduct.
- Manage brand budgets, forecasts and the marketing mix to make sure spending pays off.
- Gather market and customer insights to find new opportunities.
- Work with Medical colleagues to identify key centres, KOLs and patient needs in your territory.
- Make sure all safety and regulatory communications to healthcare professionals are compliant.
Requirements:
- At least 5 years of brand management experience in pharma industry
- New product launch experience, with strong launch skills and demonstrated track record in launch
- Renal, Specialty,or rare disease experience a plus
- Proven leadership skills, with experience coaching and motivating a team
- Proven exceptional external customer focus and building strong relationship with KOLs.
- Ability to bring strategy to life through execution.
- Proven ability to work cross-functionally.
Skills Desired
Asset Management, Change Agility, Commercial Excellence, Cross-Functional Collaboration, Customer-Oriented, Digital Marketing, Healthcare Industry, Influencing Skills, Marketing Strategies, Negotiation, Operational Excellence, Product Lifecycle Management (PLM), Product Marketing, Product Strategies, Stakeholder Engagement, Stakeholder Management, Strategic Alliances, Therapeutic KnowledgeWelcome to where we thrive together
Improving the lives of people living with disease takes more than innovative science. It takes a focus on the needs of people and a community committed to meeting them. It takes a team of people like you. Working together. Learning together. Thriving together. Discover how you can join us in changing people’s lives.
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