Sr International Product Manager

About the Job:

The Sr. International Product Manager (IPM) – Tissue Portfolio is responsible for developing the global market and product strategy for FMI’s tissue-based portfolio, including F1CDx, F1Tissue, and next-generation tissue offerings, while ensuring optimal in-market performance. This highly visible position requires a strong strategic mindset and the ability to connect customer and market insights, scientific and technology evolution, competitive dynamics, and business considerations into a cohesive portfolio strategy. As a member of the International Business Team (IBT), this position is responsible for developing and maintaining deep subject matter expertise across the Tissue portfolio. As a SME, the Sr IPM contributes to, and is responsible for, all core elements of their product marketing strategy incl. market understanding, competitive intelligence, brand management (e.g., branding guidelines, promotional items and materials and agency engagement), budget decisions, event management, clear positioning, messaging and commercial team launch support. In addition, as a senior member of the IBT, the Sr. IPM supports the development and education of other IPMs within the Product Organization and acts as the business representative within Project Teams. As a partner to the Project Leader, the Sr. IPM acts as a facilitator and integrator across all stakeholders to ensure our product development projects are delivered in scope, time and budget.

Key Responsibilities:

• E2E responsibility & accountability of the systematic commercial development of the Tissue portfolio, including F1CDx, F1Tissue, and next-generation tissue offerings from development, launch preparation, launch execution, on-market support and obsolescence
• Responsible for the development of the global product strategy for FMI’s tissue-based offering, ensuring its integration into FMI’s overall portfolio strategy and balancing near-term growth of the core portfolio with longer-term innovation and platform evolution
• Represent the voice of the customer in the product development process and engage with the US, International and Biopharma commercial teams to maintain a strong understanding of customer needs across each of our global markets
• Act as the subject matter expert for the Tissue portfolio and maintain a deep understanding of the diagnostic market, competition, customer needs, technology developments, clinical evidence, and the evolution of medical practice and management guidelines
• Gather, refine, analyze and prioritize product requirements from existing and potential customers across all markets; identify portfolio gaps; and translate insights into clear strategic choices, product priorities, and roadmap recommendations
• Define key product messaging and working directly with Clinical Development to co-create evidence generation plans for each produc
• Define segmentation characteristics, constructing business models and establishing and monitoring key metrics that define business success of FMI’s portfolio
• Accountable for product demand forecasting, analysis of share performance, trends, competitive developments
• Provide on-market product support (e.g. complaints / quality issues) and provides guidance to the commercial organizations
• Work with Finance,Commercial, Medical, R&D, Regulatory, Quality, Operations, and Project Leaders to develop robust and consistent analyses and business cases to inform new product development, product and service improvements, investment priorities, and strategic recommendations
• Work with Project Leaders and International Business Leaders to inform budgeting decisions
• Lead preparation and presentation of strategic recommendations for new products and, solutions or portfolio improvement opportunities to senior leadership and the Portfolio Development Committee (PDC)
• Represent FMI Product team with key customers through congresses, advisory boards, customer meetings, field rides, etc.
• Partner closely with marketing teams to implement go-to-market strategies and tactical plans
• Translate competitive intelligence into meaningful insights and actions for commercial teams
• Create relationships and strategic partnerships with key opinion leaders and other stakeholders to execute critical product & business initiatives
• Travel domestically and internationally up to 25% of the time
• Other projects as periodically assigned
• Comply with FMI's attendance policies

Qualifications:

Basic Qualifications:

• Bachelor’s Degree
• 12+ years experience in the diagnostic, pharmaceutical or biotech industry
• 5+ years experience within Global Marketing, Lifecycle Management or similar function

Preferred Qualifications:

• Master of Business Administration, Master of Science, or other advanced degree
• 15+ years of work experience in product marketing, preferably within medical device diagnostics, precision medicine, or oncology
• International marketing or product strategy and/or product or diagnostic sales experience
• Direct product launch experience including regulatory, access, marketing, and sales
• Sales experience and a deep understanding of the oncology end-to-end marketplace
• Strong understanding of regulatory space: FDA, CLIA, IVDR, PMDA, etc.
• Strong understanding of US insurance and payor landscape
• Demonstrated strategic mindset and ability to lead, solve complex problems, navigate ambiguity, and make decisions with a high degree of autonomy through analysis, self-solutioning, experimentation and cross-functional co-creation
• Demonstrated ability to synthesize complex market, customer, scientific, and business inputs into clear strategic choices and communicate recommendations effectively to senior stakeholders
• Understanding of HIPAA and the importance of patient data privacy
• Commitment to reflect FMI’s values: Integrity, Courage, and Passion

The expected salary range for this position based on the primary location of Boston, MA is $187,425- $220,500 per year. The salary range is commensurate with Foundation Medicine's compensation practice and considers factors including, but not limited to, education, training, experience, external market conditions, criticality of role, and internal equity. A discretionary annual bonus may be available based on individual and Company performance. This position also qualifies for Foundation Medicine's benefits.