Sr. Program Manager, Corporate Marketing, LATAM
IndeedYour job
Indeed is seeking a Senior Program Manager, Corporate Marketing, who will be responsible for developing and executing marketing strategies to drive customer actions, including incremental spending and feature adoption, in our top 12 non-US markets. As a collaborative team player, you will work cross-functionally with a variety of departments, including our lifecycle marketing team, product marketing, country marketing, client success, sales, product, UX, and brand.
As a Senior Program Manager, Corporate Marketing, you will play a key role in creating a world-class customer experience for our diverse employer audience. In this role, you will have a relentless focus on driving customer action, such as upselling, retention, and reactivation.
Who you are
- Develop and execute comprehensive B2B customer lifecycle campaigns for international markets using a combination of online and offline channels, with an initial focus on email and retargeting campaigns.
- Collaborate with the International Lifecycle Strategy lead to identify and prioritize impactful marketing tests across the entire customer lifecycle, and develop a comprehensive roadmap for execution.
- Effectively test new channels and continually optimize current channels. This includes scaling, optimizing, and monitoring current lifecycle campaigns in multiple markets.
- Collaborate with Marketing and Product teams to develop messaging, creative, and promotions.
- Analyze both qualitative and quantitative data to identify key opportunities and areas for optimization, and collaborate with business intelligence and data analysts to develop data-driven insights and recommendations.
- Recommend goals and budgets for each campaign and develop an effective roadmap for achieving those goals, while ensuring accountability and transparency throughout the process.
- Work collaboratively with the International Lifecycle Strategy to manage and cross-functional teams, including management, analysts, and product teams, to set and achieve bold targets for increasing employer engagement at scale.
Who we are
- Requires a minimum of 10 years of related experience; or a minimum of 8 years with a Bachelor’s degree; or 6 years and a Master’s degree; or a PhD with 3 years experience.
- Experience in building strategy for cross-channel marketing campaigns, including (but not limited to) email, retargeting, in-product notifications, and more channels to reach existing customers.
- Proven ability to measure marketing campaign performance, establish ROI of those campaigns, and use data-driven insights to refine the overall strategy and roadmap.
- Experience prioritizing, managing, and reporting on multiple campaigns in various channels for an existing customer base.
- Experience in building campaigns across various channels: CRM, email marketing, using marketing automation tools, as well as managing paid marketing and retargeting campaigns.
- Demonstrated ability to collaborate effectively with diverse teams, including marketing, product, customer service, sales, user experience, engineering, data science, and other collaborators.
- Proven analytical skills with a passion for testing and measuring results. You are passionate about testing, with experience designing holdout and A/B tests.
Our mission
As the world’s number 1 job site*, our mission is to help people get jobs. We strive to cultivate an inclusive and accessible workplace where all people feel comfortable being themselves. We're looking to grow our teams with more people who share our enthusiasm for innovation and creating the best experience for job seekers.
(*Comscore, Total Visits, March 2026)
Nuestra misión
Como el sitio número 1* para la búsqueda de empleo en el mundo, nuestra misión es ayudar a las personas a conseguir empleo. Nos esforzamos por promover un lugar de trabajo inclusivo y accesible en el que todas las personas se sientan cómodas siendo ellas mismas. Buscamos hacer crecer a nuestros equipos con más personas que compartan nuestro entusiasmo por la innovación y la creación de la mejor experiencia para los candidatos.
(* ComScore, total de visitas, marzo de 2026)
Salary Range Disclaimer
The salary range for this role reflects the minimum and maximum compensation for the role. Offers are typically made between the range minimum and the range midpoint. Actual compensation will be determined based on job-related skills, experience, and expertise, as evaluated during the interview process. The range(s) listed is just one component of Indeed's total compensation package for employees. Other rewards may include quarterly bonuses, Restricted Stock Units (RSUs), a Paid Time Off policy, and many region-specific benefits. Compensation may also vary based on where a role is performed, as work locations are grouped into geographic pay tiers to reflect cost of labor differences in different geographic markets. Candidates can view geographic pay tiers by location on our career site (https://www.indeed.com/careers/paytiers), and recruiters can confirm how location is considered for a specific role.
Descargo de responsabilidad sobre el rango salarial
El rango salarial para este cargo comprende la remuneración mínima y máxima para el cargo. Las ofertas se suelen realizar entre el mínimo y el punto medio del rango. La remuneración real se determinará con base en las habilidades, la experiencia y los conocimientos relacionados con el empleo, según se evalúe durante el proceso de entrevistas. El rango indicado es solo un componente del paquete de compensación total de Indeed para empleados. Otras prestaciones pueden incluir bonos trimestrales, otorgamiento de unidades de acciones restringidas (RSU), una política de tiempo libre remunerado y muchos beneficios específicos de cada región. La remuneración también puede variar según el lugar donde desempeñes un rol, ya que las ubicaciones de trabajo se agrupan en niveles de pago geográficos para reflejar el costo de las diferencias laborales en diferentes mercados geográficos. Los candidatos pueden ver los niveles de pago geográficos por ubicación en nuestra página de empleo (https://www.indeed.com/careers/paytiers), y los reclutadores pueden confirmar cómo se considera la ubicación para un rol específico.
Salary Range Transparency
Tier 2 - Mexico 1,020,000 - 1,520,000 MXN per year
EEO and Accommodations
Indeed is deeply committed to building a workplace and global community where inclusion is not only valued, but prioritized. We’re proud to be an equal opportunity employer, seeking to create a welcoming and diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, family status, marital status, sexual orientation, national origin, genetics, neuro-diversity, disability, age, or veteran status, or any other non-merit based or legally protected grounds.
Indeed provides reasonable accommodations to qualified individuals with disabilities in the employment application process. To request an accommodation, please visit https://www.indeed.com/careers/accommodations. If you are requesting accommodation for an interview, please reach out at least one week in advance of your interview.
Inclusion & Belonging
Inclusion and belonging are fundamental to our hiring practices and company culture, forming an integral part of our vision for a better world of work. At Indeed, we’re committed to the wellbeing of our employees and on a mission to make this the best place to work and thrive. We believe that fostering a diverse and inclusive environment where every employee feels respected and accepted benefits everyone, fueling innovation and creativity.
We value diverse experiences, including those who have had prior contact with the criminal legal system. We are committed to providing individuals with criminal records, including formerly incarcerated individuals, a fair chance at employment.
Those with military experience are encouraged to apply. Equivalent expertise demonstrated through a combination of work experience, training, military experience, or education is welcome.
Declaración de igualdad de oportunidades en empleos y ajustes razonables
Indeed se compromete seriamente con la construcción de un lugar de trabajo y una comunidad global donde la inclusión no solo se valora, sino que se prioriza. Nos enorgullece ser una empresa que ofrece igualdad de oportunidades en empleos y que busca crear un entorno acogedor y diverso. Todos los candidatos calificados se considerarán para los empleos sin tomar en cuenta raza, color, religión, género, identidad o expresión de género, estado familiar, estado civil, orientación sexual, origen nacional, genética, neurodiversidad, discapacidad, edad o condición de veterano de guerra ni ningún otro motivo que no se base en el mérito o esté legalmente protegido.
En el proceso de postulación, Indeed proporciona ajustes razonables a personas calificadas que posean alguna discapacidad. Para solicitar ajustes razonables, visita https://www.indeed.com/careers/accommodations. Si piensas solicitar ajustes razonables para una entrevista, comunícate con nosotros al menos una semana antes de la fecha de la entrevista.
Inclusión y pertenencia
La inclusión y la pertenencia son fundamentales tanto para nuestras prácticas de contratación como para la cultura de la empresa, y forman parte integral de nuestra visión de un mundo laboral mejor. En Indeed, nos comprometemos con el bienestar de nuestros empleados y tenemos la misión de hacer de este el mejor lugar para trabajar y prosperar. Creemos que fomentar un entorno diverso e inclusivo en el que todos los empleados se sientan respetados y aceptados beneficia a todos, pues así se promueve la innovación y la creatividad.
Valoramos la diversidad de experiencias, incluso de aquellos a quienes el sistema jurídico penal ha procesado previamente. Nos comprometemos a ofrecer a las personas con antecedentes penales, entre ellas, las que han estado presas, una oportunidad justa de empleo.
Se alienta a las personas con experiencia militar a postularse. La experiencia equivalente demostrada mediante una combinación de experiencia laboral, capacitación, experiencia militar o educación es bienvenida.
Privacy Policy
Like other employers Indeed uses our own technologies to help us find and attract top talent from around the world. In addition to our site’s user and privacy policy found at https://www.indeed.com/legal, we also want to make you aware of our recruitment specific privacy policy found at https://www.indeed.com/legal/indeed-jobs.
Agency Disclaimer
Indeed does not pay placement fees for unsolicited resumes or referrals from non-candidates, including search firms, staffing agencies, professional recruiters, fee-based referral services, and recruiting agencies (each individually, an "Agency"), subject to local laws. An Agency seeking a placement fee must obtain advance written approval from Indeed's internal Talent Acquisition team and execute a fee agreement with Indeed for each job opening before making a referral or submitting a resume for that opening.
Reference ID: 47807
Política de privacidad de reclutamiento de empleados de Indeed
Al igual que otras empresas, en Indeed utilizamos nuestras propias tecnologías para ayudarnos a encontrar y atraer al mejor talento de todo el mundo. Además de la política de usuario y de privacidad de nuestro sitio, que se encuentra en https://www.indeed.com.mx/legal, también queremos informarte sobre nuestra política de privacidad específica de reclutamiento, la cual se encuentra en https://www.indeed.com/legal/indeed-jobs.
Descargo de responsabilidad para las agencias
Sujeto a las leyes locales, Indeed no paga tarifas de colocación por CV no solicitados ni recomendaciones que no sean de candidatos, incluidas empresas de búsqueda, agencias de reclutamiento, reclutadores profesionales, servicios de recomendación remunerados y agencias de reclutamiento (cada uno de ellos denominado individualmente, una “Agencia”). Cualquier Agencia que solicite una tarifa de colocación debe obtener una aprobación previa por escrito del Equipo de Adquisición de Talento interno de Indeed y celebrar un contrato de tarifas con Indeed para cada vacante antes de recomendar o enviar un CV para esa vacante.