Strategic Market Development Lead

Trinetix is seeking a Strategic Market Development Lead to support the development of qualified business opportunities and strengthen our presence in the Nashville and Tennessee markets. This position focuses on consultative engagement, relationship development, and the identification of business needs that align with Trinetix’s technology consulting capabilities.

This position emphasizes a consultative, relationship-driven approach to business development rather than traditional cold selling or aggressive pitching of IT services. The ideal candidate will naturally initiate meaningful conversations with business and technology professionals, seek to understand their challenges, build trusted relationships, and recognize where Trinetix can deliver value. These connections should develop into qualified business opportunities over time.

Key Responsibilities

• Develop professional relationships with prospective clients and relevant business and technology stakeholders through networking, LinkedIn, email, and other appropriate channels.
• Represent Trinetix at technology events, professional associations, industry meetups, and business forums throughout Nashville and Tennessee.
• Engage, assess, and nurture inbound leads from across the United States to identify potential business opportunities.
• Apply company-provided account research, buying signals, market intelligence, and relevant AI-enabled tools to inform targeted outreach.
• Conduct initial discovery conversations to understand business priorities, challenges, and potential technology needs.
• Coordinate prospect engagement with sales representatives to ensure consistent outreach and clear account ownership.
• Document and qualify prospective opportunities, securing sales acceptance before transitioning them to the assigned representative.
• Maintain timely and accurate records of prospect interactions, lead progression, and opportunity activity in the CRM.
• As capabilities develop, assist with or assume responsibility for smaller, straightforward commercial engagements, as agreed with sales leadership.

Requirements

Experience:

• Ideally 1–3 years of experience in business development, IT services sales, technical presales, technology consulting, or a comparable client-facing function.
• Foundational knowledge of IT services, technology consulting, digital transformation, and emerging AI-enabled solutions.
• Exposure to CRM systems, prospect research, and professional networking platforms is preferred.
• Familiarity with AI-assisted research and business development tools is an advantage.
• Based in the Nashville area, with availability for local professional events and in-person meetings.

Skills:

• Strong written and verbal communication, active listening, and interpersonal skills.
• Confidence establishing rapport and initiating professional conversations with new contacts.
• Curiosity and sound judgment in identifying business needs through consultative discussion.
• Initiative, accountability, organization, and a collaborative working style.
• Ability to coordinate follow-up activities and work effectively with cross-functional sales stakeholders.

Ideal Candidate Profile

The ideal candidate is an approachable, intellectually curious, and self-directed professional with a genuine interest in business relationships and technology-enabled solutions. We value communication, sound judgment, initiative, and long-term growth potential. An established professional network is beneficial but not required for this level of responsibility.

About Trinetix

We are Trinetix — a dynamic, rapidly growing technology organization with 1,000+ professionals across Europe, the United States, and Argentina.

At Trinetix, we design and deliver cutting-edge digital products that transform how enterprises work. Our teams bring innovation, collaboration, and technical expertise together to create impactful solutions for our partners and clients worldwide.

To learn more about how we collect, process, and store your personal data, please review our Privacy Notice:

https://www.trinetix.com/corporate-policies/privacy-notice