Technical Sales Manager | West Coast

Job Description:

The Technical Sales Manager at BASX is responsible for driving sales growth and market expansion within an assigned geographic territory and assigned representatives. This role manages relationships with manufacturer representatives, distributors, and key customers to promote BASX’s Datacenter products and solutions. The manager develops and executes regional sales strategies aligned with company goals, ensuring customer satisfaction and revenue targets are met. This position plays a critical role in representing BASX’s brand and delivering value to commercial and industrial clients.

The Technical Sales Manager leads all sales activities within their territory, including business development, account management, and channel support. The role requires a strong understanding of datacenter cooling systems, market dynamics, and customer needs.

This can be a remote role.

The Technical Sales Manager at BASX is responsible for driving sales growth and market expansion within an assigned geographic territory and assigned representatives. This role manages relationships with manufacturer representatives, distributors, and key customers to promote BASX’s Datacenter products and solutions. The manager develops and executes regional sales strategies aligned with company goals, ensuring customer satisfaction and revenue targets are met. This position plays a critical role in representing BASX’s brand and delivering value to commercial and industrial clients.

The Technical Sales Manager leads all sales activities within their territory, including business development, account management, and channel support. The role requires a strong understanding of datacenter cooling systems, market dynamics, and customer needs.

This can be a remote role.

Primary duties may include, but are not limited to:

• Develop and implement regional sales strategies to achieve revenue and growth targets
• Manage and support manufacturer representatives and distribution partners
• Identify new business opportunities and expand BASX’s market presence
• Build and maintain strong relationships with key accounts and decision-makers
• Coaches representative leaders in ways to strengthen their businesses and results
• Supports representative sales efforts with input on customer account plans and assists with sales and technical strategies
• Provide technical product support and training to sales partners and customers
• Monitor market trends, competitor activity, and customer feedback
• Collaborate with internal teams including engineering, marketing, customer care, and AAON business unit sales leaders
• Prepare sales forecasts, reports, and presentations for senior leadership
• Represent BASX at trade shows, industry events, and customer meetings
• Owns the customer experience of representatives and our customers, working across internal teams to ensure we collectively addresses customer concerns, resolves issues promptly, and ensures positive customer experience

Education and Experience Requirements:

• Bachelor’s degree in Business, Marketing or Engineering or related field
• MBA or advanced degree in a technical or business discipline is preferred

Knowledge, Skills, and Abilities:

• Proven experience in B2B sales, preferably in datacenter cooling HVAC or industrial equipment or any combination of education and experience, which would provide an equivalent background
• Strong knowledge of HVAC systems, applications, and industry standards
• Excellent communication, negotiation, and presentation skills
• Ability to analyze sales data and develop actionable strategies
• Proficiency in CRM tools and Microsoft Office Suite
• Willingness to travel extensively within the assigned region

This role requires strategic thinking, relationship management, and the ability to work independently in a fast-paced environment. The manager must be able to travel frequently and adapt to changing customer and market needs.

Benefits and Compensation Summary:

We take care of our people. We offer competitive compensation and robust benefits to all full-time team members, including:

• Tuition reimbursement

• Paid time-off

• Paid holidays

• Healthcare insurance & Health Savings Accounts

• Profit sharing or Annual Incentive Plan Bonus

• Premium 401(k) plan

Pay Range:

$111,348.00 - $167,023.00

About Us

At AAON and BASX, we’re driven by a shared commitment to innovation, performance, and sustainability.

Since 1988, AAON has been at the forefront of the HVAC industry, delivering cutting-edge solutions for commercial and industrial indoor environments. Since joining forces with AAON in 2021, BASX has built on that foundation with highly engineered, custom solutions for critical environments—including cleanrooms, data centers, and laboratories—where precision and reliability matter most. Together, we design and manufacture highly configurable systems tailored to each application, ensuring our customers achieve exceptional efficiency, performance, and long-term value.

Join us in shaping smarter, more sustainable environments for the future.