Tracking Specialist

Algofy is a performance-based paid media agency managing a large portfolio of e-commerce and lead gen clients. Tracking is the foundation of every optimization decision we make. We're hiring a Tracking Specialist to own tag and event implementation across multiple client accounts, keep data accurate, and work side by side with the paid media team so campaigns are always optimizing on reliable signals.

What you'll do

• Implement, adjust, and maintain tags and events (GTM, GA4, platform pixels and APIs) across multiple clients at the same time
• Set up and troubleshoot conversion tracking for e-commerce (purchase, add to cart, checkout funnel, revenue/value) and lead gen (form fills, calls, CRM-qualified leads)
• Audit existing setups, identify discrepancies between platforms (Google Ads, GA4, Meta, Shopify, CRM) and fix the root cause
• Manage integrations and offline/CRM conversion flows (e.g., HubSpot, CallRail)
• Support product feed and Merchant Center tracking issues where relevant (e.g., Simprosys feed setups)
• Document every setup (tracking plans, event naming, change logs) so the team can rely on it
• Partner with paid media managers and the reporting team: translate tracking findings into clear actions, flag risks early, and prioritize fixes by performance impact
• Explain complex tracking topics to non-technical teammates and clients in plain language, including options and trade-offs tied to client goals

What we're looking for

Must have

• Proven hands-on experience with GTM and GA4 (including server-side concepts and consent/privacy basics)
• Experience tracking both e-commerce and lead gen accounts
• Working knowledge of tracking for: Google Ads, Meta (Pixel + CAPI), TikTok, Pinterest, Reddit, LinkedIn
• Experience with Shopify and HubSpot integrations, and call tracking (CallRail)
• Strong troubleshooting skills: you can diagnose why numbers don't match and prove it
• Ability to manage many clients at once without losing quality or documentation
• Clear written and verbal communication; comfortable explaining technical issues to people with no tracking background

Nice to have

• Experience with Google Merchant Center, Shopping feeds, and feed tools like Simprosys
• Familiarity with attribution models and offline conversion imports
• Experience in a performance-driven agency environment
• Basic JavaScript / data layer knowledge

How we measure success

• Tracking accuracy and uptime across client accounts
• Speed and quality of issue resolution
• Quality of documentation
• Paid media team confidence in the data

Working style

High-autonomy, fast-paced, performance-focused. Collaborative with the paid media and reporting teams.

The Good Stuff:

📈 Professional development opportunities

💻 Flexible working hours and remote opportunities - we’re outcome-oriented

🌴 Open paid time off policy you can take days whenever you want

📊 Quarterly performance reviews and annual salary reviews to support your career growth

🗣️ Open feedback & ownership culture

🚀 Becoming part of a fun and motivated multicultural team at a market-proven, fast-growing company

Think you're a good fit? Hit apply! We only accept applications through the application form. All applications should be made in English.

We aim to create a company that promotes our employees’ drive for growth and impact, a company that rewards employee resilience in the face of challenges and provides flexibility so long as the job gets done. Candidates who like autonomy over their work, have a growth mindset, and enjoy a dynamic working environment will be best suited to grow with us.

At Algofy, we believe in shared values. We are committed to creating an inclusive and harassment free workplace as we believe diversity is the engine of innovation. As an Equal Opportunity Employer, our employment decisions are based on job requirements, business needs and candidates qualifications and we do not tolerate any discrimination due to race, religion, gender, sexual orientation, age, disability, pregnancy, or any other legally protected status. All qualified candidates are welcome to apply and join our team.