Trade Marketing Boost Graduate Program

About this Position

Join Henkel’s Trade Marketing Boost Graduate Development Program , for a period of 18 months, and gain hands-on experience in driving brand performance, shopper engagement, and sales growth. Work closely with Marketing and Sales teams to translate brand strategies into effective in-store activities, analyze market opportunities, and contribute to commercial initiatives across different channels.

What you´ll do

• Support the development and execution of trade marketing strategies and promotional activities across different sales channels.
• Analyze market, shopper, and sales data to identify business opportunities and improve brand performance.
• Monitor in-store execution, product visibility, assortment, and promotional activities across retail outlets.
• Contribute to the planning and implementation of product launches, trade promotions, and point-of-sale activations.
• Collaborate with Sales, Marketing, and cross-functional teams to ensure alignment between brand and commercial strategies.
• Track trade marketing performance and prepare reports on key business indicators, promotional effectiveness, and sales results.
• Support the development of initiatives that strengthen shopper engagement, brand visibility, and category growth.

What makes you a good fit

• Bachelor’s degree in business administration, Marketing, Economics, or a related field , Graduating year of 2026
• Strong interest in Trade Marketing, Sales, brand development, and the FMCG industry.
• Good analytical and numerical skills, with the ability to interpret market and sales data.
• Understanding of consumer behavior, shopper insights, and retail market dynamics.
• Proficiency in Microsoft Excel and PowerPoint; knowledge of Power BI is an advantage.
• Strong communication, presentation, and collaboration skills.
• Creative, proactive, and results-oriented, with strong problem-solving abilities.
• Willingness to learn, take ownership, and work in a dynamic, cross-functional environment.

Some perks of joining Henkel

• Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
• Diverse national and international growth opportunities
• Global wellbeing standards with health and preventive care programs
• Gender-neutral parental leave for a minimum of 8 weeks
• Employee Share Plan with voluntary investment and Henkel matching shares
• Comprehensive Health Insurance for employee + dependents
• Employee Assistance Programme provides a wide range of mental health and wellbeing benefits

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We look for a diverse team of individuals who possess different backgrounds, experiences, personalities and mindsets.