Vice President of Marketing Communications

Role Description The Vice President of Marketing Communications is a full-time, remote role responsible for leading the company’s overall marketing and communications strategy. This position oversees brand positioning, messaging, and integrated marketing campaigns that promote Cool Edge Bits’ technologies to operators, drilling service companies, and other key stakeholders. Day-to-day tasks include developing and executing strategic communications plans, managing media relations, and coordinating digital and traditional marketing efforts. The role collaborates closely with executive leadership, sales, and product teams to align marketing initiatives with business objectives and growth targets. The Vice President also analyzes campaign performance, manages budgets, mentors marketing team members, and ensures consistent, compelling communication across all channels.

Qualifications

• Demonstrated expertise in Marketing Communications and Strategic Communications to shape and lead the company’s messaging and brand narrative.
• Proficiency in Media Relations, including building relationships with industry press, managing interviews, and handling public announcements.
• Strong background in Marketing and Integrated Marketing to design and execute multi-channel campaigns that drive demand and brand awareness.
• Experience developing and implementing communication strategies for technical or industrial products, ideally within energy, oil and gas, or engineering sectors.
• Proven leadership experience managing marketing teams, agencies, and vendors, with the ability to work effectively in a remote environment.
• Advanced analytical skills to interpret market data, campaign metrics, and customer insights, and translate them into actionable strategies.
• Excellent written and verbal communication skills, with the ability to convey complex technical concepts clearly to diverse audiences.
• Bachelor’s degree in Marketing, Communications, Business, or a related field; an advanced degree or equivalent experience is preferred.