VP of Sales

About NextLink Labs NextLink Labs is a technical consulting firm that helps companies build, scale, and secure their technology through custom software development, DevOps, and application security services. Our clients range from startups to public companies, especially in regulated and complex industries like healthcare, finance, and manufacturing. Whether it’s refactoring a legacy app, implementing CI/CD, or designing a secure cloud architecture, we’re the partner teams call when they need expertise and hands-on execution. We’ve built a strong reputation delivering high-value outcomes. Now we’re ready to take our go-to-market strategy to the next level. This is a foundational role for someone who’s ready to lead sales and marketing with clarity, conviction, and a builder’s mindset. Position Summary We’re not selling software. We’re not a product company. We offer smart people with hard-won experience to solve our clients’ most complex technical challenges. That means our sales and marketing motions are consultative, complex, and credibility-driven. We’re looking for a VP of Sales & Marketing to lead our demand generation, sales execution, and brand presence. This is a “lead by doing” role - setting the strategy, building the systems, and executing the work. You’ll shape our messaging, drive pipeline, and close deals, all while creating repeatable systems others can scale. Key Responsibilities Sales Own the full sales cycle, from top-of-funnel through close. Define our ICPs, refine positioning, and guide segmentation. Lead complex deals with executive and technical stakeholders. Personally drive outbound efforts and coach others on how to do the same. Create the playbook, pipeline systems, and sales reporting rhythm. Align closely with delivery leads to scope and price engagements. Support strategic deal reviews, pricing decisions, and proposal development. Marketing Own brand positioning, messaging, and demand generation strategy. Guide the development and distribution of high-value content and campaigns. Oversee website, social, and owned channels to ensure consistent presence. Plan and execute thought leadership initiatives, webinars, and events. Collaborate with partners on joint marketing and co-branded campaigns. Ensure marketing and sales stay tightly aligned and mutually reinforcing. Go-To-Market & Strategy Build systems that connect marketing insights to sales execution. Monitor pipeline health and GTM performance across the funnel. Identify what’s working, what’s not, and where we should go next. Bring structure and clarity to how we grow, without adding unnecessary complexity. Required Qualifications 7+ years in B2B sales, marketing, or GTM roles with 3+ years leading a function. Experience selling professional services or technical consulting. Track record of closing six-figure deals and navigating long sales cycles. Strong grasp of DevOps, cloud, software, or application security concepts. Proven ability to create GTM systems from scratch, strategy, messaging, and execution. Hands-on leader who’s just as comfortable in the CRM as shaping strategy. Experience with tools like HubSpot, Sales Navigator, and outbound automation platforms. Why Join NextLink Labs We’re a consulting firm that values clarity, ownership, and outcomes. You’ll build and own our GTM function with real autonomy. You’ll work alongside high-performing technical talent solving meaningful problems. You’ll help define how we grow and get rewarded for it with an uncapped commission structure. Remote-first culture, flexible schedule, and room to make your mark.