Web Developer / WordPress Developer / Marketing Web Specialist

Job Description This is a remote position. Position: Web Developer / WordPress Developer / Marketing Web Specialist Location: Remote Experience: 4–6 years Department: Marketing & Technology About Perceptive Analytics Perceptive Analytics is a Data Analytics and BI consulting company helping enterprises turn their data into actionable insights using Power BI, Tableau, and Advanced Analytics . We are a Microsoft Partner , working with Fortune 200 clients across industries such as Financial Services, Pharma, Insurance, and Consulting. We’re looking for a Web Developer (WordPress + Salesforce) who can build, maintain, and optimize our digital presence — from marketing web pages and landing pages to email templates and integrated lead forms. Key Responsibilities ● Develop and manage WordPress-based websites with responsive, SEO-friendly pages. ● Create and optimize landing pages for campaigns (Google Ads, LinkedIn, ABM). ● Design and code HTML email templates compatible with Salesforce / Pardot / HubSpot . ● Build and integrate lead forms and gated content pages with Salesforce CRM. ● Ensure GA4, GTM, and tracking codes are properly implemented for analytics and campaign reporting. ● Collaborate with marketing and design teams to bring Figma or Adobe XD mockups to life. ● Maintain website security, speed, and plugin updates; troubleshoot issues proactively. Required Skills ● 3–5 years of hands-on experience in WordPress development (themes, plugins, customizations). ● Strong command of HTML5, CSS3, JavaScript, and PHP. ● Experience with Salesforce, Pardot, or HubSpot form and data integrations. ● Understanding of technical SEO, responsive design, and website performance optimization. Good to Have ● Familiarity with Webflow or HubSpot CMS. ● Basic understanding of UX/UI design. ● Experience with API integrations and automation workflows. ● Version control experience (Git, Bitbucket). Why Join Us ● Collaborate with a cross-functional marketing, analytics, and design team. ● Take ownership of the entire web and lead-generation ecosystem. ● Work in a creative, growth-oriented, and flexible environment. Requirements Required Skills ● 3–5 years of hands-on experience in WordPress development (themes, plugins, customizations). ● Strong command of HTML5, CSS3, JavaScript, and PHP. ● Experience with Salesforce, Pardot, or HubSpot form and data integrations. ● Understanding of technical SEO, responsive design, and website performance optimization.