Writer

Writer Writer Hästens is looking for a Writer — not a copywriter in the traditional marketing sense, but someone who can capture the culture, craft, and philosophy of the brand in language that matches the depth of what we make. What you'll do Write catalogue copy and campaign texts Develop the Hästens Lexicon — the foundational vocabulary and reference document behind the brand's writing Conduct interviews and document source references to build out the catalogue's foundation Help conceive campaign texts and support transcreation of catalogue content across other channels Help capture and convey Hästens' culture through writing — a core part of this role, not a side task Who you are A genuine love of language — you notice sentence structure, study how your favourite authors build a sentence, and know the precise meaning of the words you choose Well-read in classic literature and history; you've read Shakespeare and it shows in how you think about craft A deep, literary command of English — vocabulary, nuance, rhythm You write concisely without losing meaning — every sentence earns its place Thoughtful and reflective by nature, curious, and motivated by getting better at the craft for its own sake rather than by title or progression You genuinely believe that quality and craftsmanship are worth paying for — this isn't a brand voice you perform, it's something you already hold to be true Where and how you'll work You don't need to live in Sweden, but the role does involve regular travel to Köping: roughly a few days each month on an ongoing basis There's an initial training period in Köping, Sweden, before shifting to the regular monthly rhythm Outside of that, you'll need your own space to write, away from Hästens' office — we'd like you to propose what that looks like for you, rather than us dictating it Area of opportunity GLOBAL MARKETING & DESIGN LAB Role Writer Locations Köping Remote status Fully Remote Köping About Hästens At Hästens, we strive for a world where people sleep well – one that’s more joyful, peaceful and loving. Every day since 1852, we continue to hone our world-class craft in our factory in Köping, Sweden. Sleep may be today’s ultimate modern luxury. But it’s more than that; it’s a biological necessity and the foundation of our entire wellbeing. We want people to sleep well so that they can create the future they dream of upon waking. That’s why our master craftsmen consider and handcraft every detail of our bespoke designs using only the finest natural materials. We are proud to be a world-class international brand, operating in 50 countries with over 250 partners in Europe, Asia, America and Africa – and still growing. Founded in 1852 Co-workers 270 employees globally