Founding Marketing Lead
- Salary
- $150K–$200K
- Moves you to
- United States
- Support
- Visa sponsorship
- Posted
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About the Role
We are looking for a founding marketing lead to grow awareness and adoption of AI and robotics products among technical communities. This hands-on role spans growth, community, partnerships, launches, and customer insights, working closely with product and executive teams.
What You'll Do
Lead US product launches, from early researcher engagement through signups, activation, onboarding, and ongoing usage.
Build and manage technical communities across platforms such as Discord and Slack, and maintain a community CRM to track engagement and needs.
Plan hackathons, meetups, and partner events to support product adoption and business development.
Manage conference presence, including demos, meetings, and post-event follow-up.
Coordinate partner co-marketing programs, including joint content, speaking opportunities, and events.
Work with PR partners and support journalist and analyst meetings and spokesperson preparation.
Develop university and research-lab partnerships through talks, campus events, and student communities.
Build a customer proof pipeline, including case studies, references, and co-speaking opportunities.
Represent the product on social channels, sharing launches and event coverage and engaging with technical audiences.
Conduct weekly user interviews and share product feedback with the team.
What We're Looking For
Four to seven years of experience in growth, community, developer relations, or ecosystem marketing, including work at an AI, infrastructure, or developer tools company.
Experience growing a product user base or technical community and measuring results.
Technical fluency to demo AI and machine learning products and engage credibly with ML and robotics audiences.
Comfort working autonomously in an early-stage startup environment, with experience in growth or community alongside brand or communications work.
Familiarity with Discord, Slack, CRM platforms such as HubSpot, LinkedIn, X, email marketing, analytics dashboards, AI productivity tools, and video or demo editing tools.
University or research-lab partnership experience and strong content creation skills are a plus.
Compensation & Benefits
Base salary is $150,000 to $200,000 annually. Visa sponsorship is available.
Location
Hybrid, based in San Francisco, United States.
