Performance Growth Marketing Lead

About the Role

Own paid acquisition for a Series A marketplace focused on specialized vehicles and equipment. This hands-on role will shape channel strategy and drive efficient revenue growth.

What You'll Do

• Lead paid acquisition across paid social, paid search, and emerging channels, with accountability for revenue growth and customer acquisition efficiency.

• Balance growth goals with marketplace health and make disciplined investment decisions as channels mature.

• Develop and test hypotheses through landing page experiments, creative testing, and ongoing campaign optimization.

• Evaluate incrementality, attribution, and test design while making sound decisions when data is incomplete.

• Partner with Sales, Product, Operations, and Marketing to identify additional growth opportunities.

• Brief creative teams and guide high-velocity testing based on what drives conversion.

What We're Looking For

• Three to five years of growth marketing experience, including ownership of paid acquisition at a high-growth startup or technology company.

• Hands-on expertise with Meta Ads, Google Ads, and emerging paid channels, including experience managing seven-figure-plus budgets.

• Experience building and scaling acquisition strategies with measurable growth, ideally in a marketplace or other consumer-focused business.

• Experience with conversion rate optimization, landing pages, web experiments, and partnerships.

• Familiarity with Google Analytics, Looker, SQL, Excel, landing page tools, and attribution platforms.

• Bachelor's degree from an accredited university.

Compensation & Benefits

Base salary is $120,000 to $175,000 annually. Visa sponsorship is available.

Location

On-site in New York, New York.