Business Development And Marketing Lead

Company Description RBC Constructs provides professional construction estimation, material takeoff, and project planning services to contractors, builders, developers, and other construction professionals. The team specializes in turning construction drawings and project requirements into accurate, practical estimates that support confident bidding. Services include quantity and material takeoffs, cost estimation, trade-specific takeoffs, scheduling, and scope of work and proposal preparation, supported by tools such as Primavera P6 and Microsoft Project. RBC focuses on accuracy, reliability, timely delivery, and estimates tailored to real-world construction and bidding needs. Whether clients require support for a single project or ongoing bids, RBC Constructs operates as a dependable pre-construction partner.
Role Description The Business Development and Marketing Lead is a full-time, hybrid role based in Lahore, with flexibility for some work from home. This role is responsible for identifying and qualifying new business opportunities, building relationships with contractors and developers, and managing a pipeline of leads from initial contact through to closing. The position involves developing and executing marketing campaigns, managing digital presence, preparing proposals and presentations, and coordinating with the estimating and project planning teams to align client needs with service offerings. The Lead will analyze market trends, track competitor activity, optimize service positioning, and report on sales and marketing performance to support strategic decisions. Day-to-day work includes client outreach, follow-ups, meeting scheduling, proposal development, content creation for marketing channels, and collaboration with internal stakeholders.
Qualifications

• Strong business development skills, including lead generation, client relationship management, and sales pipeline handling.
• Marketing and digital marketing skills, such as campaign planning, social media management, and brand positioning in B2B environments.
• Ability to prepare professional proposals, presentations, and scopes of work tailored to construction and pre-construction services.
• Solid communication and negotiation skills, with the ability to present complex services clearly to diverse stakeholders.
• Familiarity with construction industry practices, estimation processes, and project planning concepts is highly beneficial.
• Experience using CRM tools and basic analytics to track performance and optimize outreach and campaigns.
• Bachelor’s degree in Business, Marketing, Engineering, Construction Management, or a related field, or equivalent practical experience.
• Proactive, organized, and comfortable working in a hybrid environment, coordinating both in-office and remote tasks.