As a Business Development Manager, you will take full ownership of building new business pipeline for Designity. You will identify and engage the right brands, create thoughtful outbound strategies, test new channels and messaging, and turn consistent prospecting into qualified commercial opportunities.
You will combine strong business development judgment with hands-on execution, creative messaging, disciplined experimentation, and practical use of AI. This is a highly independent role for someone who can manage their lane with confidence, improve how the work gets done, and stay accountable for both activity and results.
Designity is a premium, AI-enabled and human-led Creative-as-a-Service company. We help brands scale creative and marketing work through dedicated Creative Director-led teams. Our model brings together senior creative leadership, multidisciplinary talent, managed execution, and AI-enabled workflows so clients can move faster without lowering the standard.
Why this role exists
Designity’s next stage of growth depends on consistently creating new relationships with the right mid-market and enterprise brands.
We need a senior business development professional who can take ownership of the outbound function within their lane, from account research, targeting, messaging, and channel strategy through qualification and pipeline creation.
This role exists to build a stronger, more repeatable outbound engine for Designity. That means going beyond high activity alone: finding the right accounts, reaching the right decision-makers, creating messages that earn attention, testing smarter ways to engage prospects, and turning outbound efforts into qualified opportunities with meaningful commercial potential.
What you will be doing
- Own your outbound pipeline — Take responsibility for your business development process from strategy through execution, with accountability for the quality, consistency, and performance of your work.
- Generate new business opportunities — Identify, engage, and develop relationships with mid-market and enterprise brands that are a strong fit for Designity.
- Build multi-channel outbound strategies — Create and manage specialized campaigns across email, LinkedIn, calling, partnerships, and other high-potential channels.
- Find smarter ways to reach decision-makers — Test new channels, approaches, and entry points beyond traditional email outreach to expand Designity’s ability to connect with qualified prospects.
- Create messaging that earns attention — Develop strategic, relevant, and persuasive outreach tailored to the needs, priorities, and context of target accounts.
- Build a strong testing discipline — Run structured A/B tests across messaging, sequences, targeting, and channel strategy to identify what improves engagement and pipeline performance.
- Use AI with intention — Apply AI tools to research, personalization, messaging development, workflow design, and campaign execution while maintaining human judgment over strategy, quality, and commercial decisions.
- Build smarter outbound systems — Look for practical ways to use AI and automation to improve efficiency, strengthen execution, and create more effective ways of working.
- Identify the right accounts and people — Research target companies, key decision-makers, and strong entry points across U.S. mid-market and enterprise organizations.
- Qualify with commercial judgment — Assess opportunities carefully, recognize strong account fit, and disqualify prospects that are unlikely to become meaningful opportunities.
- Turn performance data into action — Track KPIs, quota expectations, conversions, and pipeline performance closely, then use those insights to improve targeting, productivity, and outbound effectiveness.
What you will bring
- 5–8 years of business development, sales, or commercial experience with a strong track record of ownership and accountability.
- Proven success generating new business through outbound and self-sourced efforts.
- Deep experience building and executing specialized multi-channel outbound campaigns.
- Strong understanding of A/B testing and how to use experimentation to improve messaging, targeting, channel performance, and pipeline results.
- Experience testing and validating channels beyond email marketing to create new business opportunities.
- Strong creative messaging skills, with the ability to develop outreach that feels strategic, relevant, and persuasive rather than generic.
- Strong analytical skills and a clear understanding of KPIs, quotas, conversion metrics, and pipeline performance.
- Fluency with AI tools and practical experience using them to improve research, personalization, workflows, execution, and outbound systems.
- A creative mindset for applying AI in meaningful ways that go beyond surface-level content generation.
- Strong commercial judgment and the ability to distinguish between activity, interest, and genuinely qualified opportunities.
- The independence and discipline to manage your workflow, priorities, and results without needing constant direction.
- A strong sense of ownership and the confidence to operate as the person accountable for the quality and performance of your work.
- Strong written and verbal English communication skills for prospecting, relationship-building, collaboration, and clearly communicating ideas.
- The adaptability, reliability, and strong internet connection needed to work effectively in a remote environment.
How we work
Designity is remote, with a structured virtual office environment built for close collaboration, clear communication, and meaningful connection. You will work independently within your function while collaborating with internal teams to understand priorities, sharpen positioning, and turn market feedback into stronger outbound efforts.
At least six hours of overlap with U.S. Eastern Time is required so you can collaborate effectively, engage prospects across the U.S., and keep opportunities moving.
What this role offers
- The opportunity to take meaningful ownership of your lane and directly influence Designity’s new business growth.
- The ability to shape and improve outbound strategy through smart experimentation, stronger messaging, and better ways of working.
- The opportunity to work alongside the top 1% of global creatives and marketers, in a multicultural environment that broadens your perspective and sharpens your craft.
- Collaboration with ambitious brands and talented creative and marketing professionals.
- The opportunity to use AI practically to improve research, workflows, personalization, and business development performance.
- A fully remote environment with structured virtual collaboration.
- Paid time off to rest and recharge.
- Professional growth and continued skill development.
- A fast-moving, supportive environment that values initiative, accountability, experimentation, and high standards.
We believe great teams are built on shared values:
- Choose Positivity and lift those around you.
- Say It Straight with honesty and respect.
- Raise the Bar by never settling for average.
- Take Ownership of your work and your impact.
- Move with Purpose and make every action count
Success in this role means:
- Consistently creating qualified new business opportunities with mid-market and enterprise brands that fit Designity’s target profile.
- Building and owning a reliable outbound pipeline rather than depending on a single channel, tactic, or source of demand.
- Improving outbound performance through disciplined testing of messaging, targeting, sequences, and channel strategy.
- Creating outreach that earns attention from the right decision-makers and clearly communicates why Designity is relevant to their needs.
- Using strong commercial judgment to focus time and effort on opportunities with meaningful potential while disqualifying poor-fit prospects early.
- Meeting performance and quota expectations while maintaining a high standard for the quality of outreach and opportunities generated.
- Continuously identifying smarter, more efficient ways to research, prospect, personalize, and execute.
- Using AI to make business development workflows faster and more effective while keeping judgment, relationship-building, and accountability human-led.
- Operating with full ownership of your work, priorities, pipeline, and results.
Disclaimer:
Our team reviews every submission carefully and will contact candidates who best fit the role within 2–3 weeks.
Be cautious when applying. Official communications from Designity will come only from the Designity.com domain.
At Designity, employment decisions are based on business needs, qualifications, and merit.
We’re an Equal Opportunity Employer that values diversity in backgrounds, perspectives, and experiences; it’s what makes our team and our work stronger.