Chief Marketing Officer

Role: Chief Marketing Officer

Contract Type: Volunteer, Pro Bono

Interview: September 2026

Duration: 12 Months (With Possible Extension)

Who we are & What do we believe?

Arcadia is a non-profit, international non-governmental organisation with a global presence, comprising 238 members from all seven continents. Founded and headquartered in Geneva, Switzerland, Arcadia is dedicated to two core missions:

Our primary mission is to make university-level education accessible to everyone, irrespective of financial, social, geographical, or political barriers. We strive for academic excellence and aim to diminish the limitations to education, ensuring that high-quality education is available to all. Our secondary mission is to foster a global appreciation and support for art. By addressing contemporary global issues through art in our exhibitions, and highlighting significant art events worldwide, we aim to cultivate a deep-seated art consciousness. Our goal is to inspire a greater appreciation for art in the modern world.

At Arcadia, our academic team consists of over 70 international researchers who contribute to Higher Education-level academic articles across a myriad of disciplines. Our commitment to sharing knowledge without any charges or subscriptions ensures that everyone, everywhere, can benefit from our collective expertise. We believe in the transformative power of education and art to create a better, more enlightened world, a modern utopia.

Wherever you are, whoever you are !

We believe that the internet is one of the greatest resources humanity has achieved, giving us the opportunity to exceed our physical boundaries. Arcadia welcomes all; regardless of gender, ethnicity, and age. We embrace diversity and as an international NGO with more than 79 different nationalities, our aim is to support diversity within our teams and allow people all around the world to have the opportunity to join and contribute and grow in their fields of interest.

About the Position

Arcadia is seeking an accomplished and visionary Chief Marketing Officer (CMO) to lead our Marketing department, driving the organisation’s global visibility and advancing the reach and impact of its programs and initiatives. As the CMO, you will be responsible for designing and executing dynamic marketing strategies that support Arcadia’s mission to provide education and promote art, enhance brand recognition, and engage diverse global audiences. You will oversee marketing campaigns, digital outreach strategies, audience engagement efforts, and brand development, with direct line management responsibility for two senior marketing managers, each leading specialised sub-departments. You will work closely with these managers to establish innovative and data-driven marketing policies, foster creativity and excellence, and ensure alignment with Arcadia’s strategic goals. This role will involve close collaboration with the Chief Communications Officer (CCO) to ensure that marketing efforts align with the broader organisational messaging and communications strategy. Additionally, you will contribute to Arcadia’s executive team by offering insights into emerging marketing trends, audience behaviours, and innovative outreach methods, positioning Arcadia as a leader in both education and the arts. Your expertise in marketing, particularly within non-profit or mission-driven organisations, will be instrumental in navigating the complexities of engaging diverse stakeholders, expanding Arcadia’s audience base, and amplifying its global impact in education and art.

This position offers an unparalleled opportunity to shape the marketing function of an international non-governmental organisation that is at the forefront of academia and art. We are looking for an individual who brings passion, strategic acumen, and a commitment to excellence, with a genuine interest in making a meaningful impact on an international scale. The CMO will play a vital role in building an inclusive, high-performing work environment that supports Arcadia’s mission and values.

Key Responsibilities

As the Chief Marketing Officer (CMO), you will play a pivotal role in driving Arcadia's global visibility and advancing its mission to provide education and promote art through innovative and strategic marketing leadership. Your responsibilities will include:

Strategic Marketing Leadership:

• Develop, implement, and oversee marketing strategies that align with Arcadia’s vision, mission, and organisational objectives. Provide forward-thinking marketing counsel to the executive team, ensuring Arcadia remains at the forefront of innovative outreach and audience engagement.

Brand Development and Campaign Oversight:

• Oversee the creation and execution of impactful marketing campaigns that enhance Arcadia’s brand recognition and position it as a global leader in education and the arts. Ensure consistency in branding and messaging across all marketing platforms and initiatives.

Digital and Audience Engagement Strategies:

• Lead the development of data-driven digital marketing strategies to grow and engage Arcadia’s diverse global audience. Utilise analytics and insights to optimise marketing efforts, measure success, and refine future campaigns.

Skills and Competencies Required:

Marketing and Strategic Expertise:

• Extensive experience in developing and implementing marketing strategies, particularly within non-profit or mission-driven organisations is highly desired but not mandatory. Proven ability to align marketing initiatives with organisational goals and deliver measurable results.

Creativity and Innovation:

• Demonstrated expertise in crafting innovative marketing campaigns and audience engagement strategies. A creative mindset with the ability to think outside the box and adapt to changing market trends.

Analytical and Data-Driven Thinking:

• Strong analytical skills with the ability to interpret audience data, assess campaign performance, and make informed decisions to optimise marketing efforts. A results-oriented mindset with a focus on long-term impact.

Qualifications

• A master’s degree in Marketing, Business Administration, Communications, or a related field from a university. Professional extra certifications are highly desirable.
• A minimum of 10 years of progressive experience in marketing, with at least 5 years in a senior leadership role overseeing strategic marketing initiatives and teams. Experience in the nonprofit sector, particularly with international or mission-driven organisations, is highly desirable.
• Proven expertise in leading and managing marketing teams, including senior marketing managers or directors. A demonstrated ability to foster a culture of innovation and creativity while driving measurable results.
• Extensive knowledge of digital marketing strategies, analytics tools, and audience engagement techniques. Experience in leveraging data to optimize campaigns and inform future marketing decisions.
• Strong experience in brand management, including the ability to develop and maintain consistent and impactful organisational messaging across diverse platforms and global audiences.
• Fluency in English (CEFR C1) is required.
• Demonstrated ability to collaborate effectively with executive leaders, communications teams, and external partners to ensure alignment between marketing strategies and organisational goals.
• Comfortable with part-time commitment, contributing 8–10 hours (20%) per week, with availability for remote work, selecting your own working hours, and the flexibility to visit the Geneva office once a month for administrative tasks (highly appreciated but not mandatory).
• A motivational and empathetic leadership style, with a commitment to fostering inclusivity, integrity, and excellence. Strong interpersonal skills to inspire trust and credibility within the organization.

What We Offer

• An online certificate with an international serial number after completing one year at Arcadia.
• Access to Arcadia's Executive Education Certificate Program, which includes six courses totaling 64 hours, specifically tailored for your role, with international certification.
• Access to a global network of seasoned professionals and consultants, offering tailored support to help you grow, excel, and advance in your area of expertise.
• We promise you a green world, a new feature. Join a fully net-zero carbon emission organisation committed to supporting a greener world.
• Flexible working hours based on project deadlines. You must be available to work 8-10 hours per week, with the flexibility to choose your working hours.
• The chance to be part of our volunteer organisation, contributing to Arcadia's humanitarian mission to provide education for all.
• Possibility of contract renewal with advancement at your field at the end of your 1 year according to evaluation of the Arcadia Board.
• The opportunity to work remotely, providing flexibility and the ability to balance your work with other commitments.
• The chance to work with a diverse team of individuals from around the world, supporting the organisation's commitment to inclusivity and diversity.
• Being credited with your name, picture and also being credited in the '' Team '' section.
• Training sessions from our valuable and well-experienced team members.
• Being part of our volunteer-based organisation, and the satisfaction of contributing and doing good to the world.

Arcadia is an equal opportunity provider. We evaluate qualified applicants without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics