HP

Chief Marketing Officer

Horizon PolandApplies on LinkedInMarketing
Hiring from
United States
Work type
Remote
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Company Description Horizon Poland is a trusted partner for individuals and organizations navigating business and life in Poland. The company offers tailored support for business development, immigration processes, education planning, relocation services, and legal consulting. By integrating these services, Horizon Poland helps clients establish, grow, and manage their presence in Poland with confidence. Team members collaborate across disciplines to provide personalized, high-quality solutions that meet diverse client needs. The organization values adaptability, client focus, and clear communication in a dynamic international environment.
Role Description The Chief Marketing Officer (CMO) is a full-time remote role responsible for leading Horizon Poland’s overall marketing strategy and execution. This position oversees brand positioning, digital and offline campaigns, market expansion initiatives, and integrated communication efforts to support business, immigration, education, relocation, and legal services. Day-to-day responsibilities include developing and refining marketing plans, managing market research efforts, coordinating public relations activities, and aligning marketing initiatives with sales objectives. The CMO leads and mentors the marketing team, collaborates closely with executive leadership, and ensures that marketing efforts are data-driven and aligned with organizational goals. This role requires ongoing performance monitoring, budget management, and optimization of marketing channels to deliver measurable growth.
Qualifications
  • Strong skills in Market Planning and Marketing Management to design and implement comprehensive, multi-channel strategies.
  • Proficiency in Market Research to analyze customer needs, competitive landscape, and trends in business, immigration, and relocation services.
  • Experience in Public Relations to oversee media outreach, reputation management, and stakeholder communications.
  • Background in Sales collaboration to align marketing initiatives with revenue targets and support lead generation and conversion.
  • Proven leadership experience in senior marketing roles, preferably in service-based or international consulting organizations.
  • Demonstrated ability to work effectively in a remote environment, manage distributed teams, and communicate across cultures.
  • Strong analytical skills, familiarity with digital marketing tools and metrics, and the ability to translate data into actionable insights.
  • Relevant academic background in Marketing, Business, Communications, or a related field; advanced degree is an advantage.

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