Communications Generalist

About the Voith Group

The Voith Group is a global technology company. With its broad portfolio of systems, products, services and digital applications, Voith sets standards in the markets of energy, paper, raw materials and transport & automotive. Founded in 1867, the company today has around 20,700 employees, sales of € 4.8 billion and locations in over 60 countries worldwide and is thus one of the larger family-owned companies in Europe.

Voith is hiring for:

Communications Generalist
York, PA (Hybrid)

Interested to learn about Voith? Check out our video "Voith Careers" on YouTube.

Reasons you’ll love working here:

• Flexibility with Work/Life Balance
• Competitive Compensation and Benefits Package
• 401K with generous company match
• Climate-Neutral Footprint Worldwide
• Tuition reimbursement

Position Overview

The Communications Generalist is a versatile, hands-on communications professional supporting the North America Regional Communications team across corporate communications, public relations, marketing communications, digital communications, and content development. This highly collaborative role supports regional and business/Group Division priorities and requires strong writing and editing skills, creative and visual communications capabilities, digital fluency, and the ability to manage multiple projects in a fast-paced, global environment.

Key Responsibilities

Corporate, Public Relations & Marketing Communications

• Support the development and execution of North America corporate communications, PR, and marketing communications programs.
• Draft and edit press releases, media materials, Q&As, talking points, briefing documents, presentations, articles, success stories, gated content, newsletters, and other communications content.

• Support media monitoring, executive interviews, speaking engagements, and external communications opportunities.
• Create and coordinate marketing communications and sales enablement assets, including brochures, one-pagers, presentations, digital campaigns, and other collateral.

• Communicate with external agencies, freelancers, printers, photographers, videographers, and other communications vendors as needed.

• Support regional KPI tracking through use of media database, social media monitoring tool, and intranet to create KPI reports.

Content, Digital & CRM

• Write, edit, and adapt content for websites, intranet, social media, email campaigns, newsletters, presentations, and other digital channels.
• Translate complex technical or business information into clear, engaging content for internal and external audiences.
• Support digital campaigns, website updates, landing pages, email distribution, and content calendars.
• Support Salesforce/CRM and email marketing activities, including audience segmentation, contact management, campaign setup, distribution, and reporting.

• Monitor digital and campaign performance, provide insights to improve communications effectiveness, and identify opportunities to repurpose existing content across channels to maximize reach and efficiency.

• Maintain consistency with corporate brand standards and manage approved templates, photography, and digital assets.
• Provide basic photography, video, and multimedia production support as appropriate.

Global & Regional Communications

• Adapt global communications, campaigns, and marketing assets for North American audiences while maintaining global brand and messaging consistency.

• Support North America social media, particularly LinkedIn, and identify opportunities to extend communications content across channels.
• Support North America employee communications, including intranet content, newsletters, leadership/event communications, and employee engagement initiatives.
• Support communications for trade shows, conferences, customer events, and corporate events.
• Track communications activities and performance and prepare reports, dashboards, and summaries as needed.

• Identify opportunities to improve workflows, increase content reuse, and leverage AI and emerging communications technologies in accordance with company policies.

Qualifications Required

• Bachelor’s degree in Communications, Journalism, Public Relations, Marketing, Graphic Design, or related field.
• 5+ years of professional experience in communications, graphic/digital design, a related discipline.
• Strong writing, editing, and proofreading skills with the ability to communicate complex information clearly.
• Experience developing communications for multiple audiences and channels.
• Experience with CRM platforms, preferably Salesforce, and digital communications or email marketing platforms.
• Strong graphic design and visual communications skills.
• Proficiency in Microsoft Office, particularly PowerPoint, Word, and Excel.
• Experience with Adobe Creative Cloud, Canva, or similar design and content-production tools.
• Strong project management and organizational skills with the ability to manage multiple priorities and deadlines.
• Ability to work independently and collaboratively with cross-functional and geographically dispersed teams.

Preferred

• Experience in a global B2B, industrial, manufacturing, engineering, technology, or other complex technical environment.
• Experience supporting both corporate/PR and marketing communications.
• Experience working with sales, business development, or product teams.
• Experience with website content management systems, digital analytics, or marketing automation.
• Knowledge of social media strategy, SEO, GEO, AI and digital campaign optimization.
• Photography, video, or multimedia production experience.
• Experience adapting global content for regional audiences.

Voith US Inc. is an EEO/AA/VEVRAA compliant Federal Contractor and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or any other classification protected by federal, state, or local law. We welcome everyone to apply, especially those individuals who are underrepresented in the industry including people of color, LGBTQI+ community, women, individuals with disabilities (both seen and unseen), Veterans, people of any age or family status. We embrace the competitive advantage that diversity brings and we strive to create a working environment that is inclusive of thought and talent.