Employer Brand & HR Communications Expert

As a Senior Employee Experience Officer, you will strengthen our employer brand and coordinate impactful HR communications across Tax, Legal & Accountancy and KPMG Law. Working closely with Recruitment, HR, Marketing and business stakeholders, you will translate priorities into initiatives that attract talent, engage employees and enhance the employee experience.

Roles & Responsibilities

Your responsibilities will include:

• Lead employer branding and HR communications projects from planning through implementation and evaluation, ensuring clear scope, ownership, timing and quality;
• Act as a key employer branding contact for Tax, Legal & Accountancy and KPMG Law, aligning Recruitment, HR, Marketing and business stakeholders;
• Develop and coordinate HR communication plans, calendars, channels and key messages for different audiences;
• Create, edit and quality-check engaging communications in line with our tone of voice and communication standards;
• Bring our Employee Value Proposition to life across key candidate and employee touchpoints, including campaigns, social media, events and our careers website;
• Partner with senior recruiters to define priority audiences and deliver targeted talent attraction initiatives, including graduate campaigns;
• Manage the brand ambassador program and, together with the Campus Coordinator, support guest lecturers and engagement with relevant universities and student associations;
• Contribute to Inclusion & Diversity and broader Employee Experience initiatives that strengthen engagement and belonging.

Skills & Qualifications

What we’re looking for:

• At least 4 years of relevant experience in employer branding, HR or corporate communications, employee experience, recruitment marketing or a related field;
• A Master’s degree or equivalent relevant experience, ideally in Communications, HR, Marketing or a related discipline;
• Strong project and stakeholder management skills, with the ability to structure complex projects, set priorities and coordinate multiple contributors;
• Excellent written and verbal communication, copywriting and editing skills, with the ability to adapt messages to different audiences;
• A structured, detail-oriented and proactive approach, with strong ownership and follow-through;
• Good understanding of employer branding, talent attraction and internal communications across the candidate and employee journey;
• Ability to work autonomously and collaboratively in a fast-paced environment;
• Genuine interest in people, culture, Inclusion & Diversity and employee experience;
• Confidence in working with AI tools, combined with a critical and responsible mindset when applying AI in daily tasks and team collaboration;
• Fluency in English and proficiency in Dutch and/or French.

What's great about the role:

• Ownership & impact: Lead visible projects that strengthen our employer brand and employee experience;
• Strategic exposure: Work closely with Recruitment, HR, Marketing and senior business stakeholders;
• Variety: Contribute across employer branding, HR communications, campus activities, employee advocacy and Inclusion & Diversity;
• Project leadership: Drive cross-functional initiatives and bring structure, alignment and momentum;
• Autonomy & collaboration: Own your portfolio while working within a supportive, multidisciplinary team;
• Continuous development: Grow your expertise in communications, stakeholder management, talent attraction and employee experience.

We Offer

As a certified Top Employer we offer:

• A reward package that goes beyond salary. Think premium electric company car (BMW, Mercedes, etc.) + charging card, net allowances, bonus, a smart phone, and lots of extras you can personalize with our cafeteria plan.
• Peace of mind with full insurance coverage. We’ve got you covered with group and hospitalization insurance, plus optional extras like dental, eye care, and medical consultations.
• Work in your own way. Enjoy flexible hours, hybrid working, and even the chance to work from anywhere in the world for 20 days a year.
• We’re an international community that thrives on trust and collaboration. With inclusive communities for gender, LGBTQI+, internationals, and many more, you’ll truly feel like you can come as you are.
• Your growth = our priority. You’ll get training and development tailored to your job, level and even personal goals, plus support from your personal buddy and performance manager.
• More than colleagues. From sport challenges (Antwerp 10 Miles, Brussels Marathon, 1000km for KOTK) to volunteering (river clean-ups, tree planting), we make impact together through our Together@KPMG & KPMG Foundation programs.
• We care about you. With initiatives such as confidential counselors, an employee assistance program, hotlines and more, we will support your emotional and mental health throughout your career.
• Fun included. Expect team events, afterwork, and plenty of opportunities to connect outside the office, for those who want. Follow @KPMGBelgium on Instagram to find out what life at KPMG is really like.