Employer Branding Assistant

Role Description The Employer Branding Assistant will support the development and promotion of Hi-Po Coach’s employer branding and overall brand presence across digital and offline channels. This part-time hybrid role is based in Dubai, United Arab Emirates, with the flexibility to perform some tasks from home. Day-to-day responsibilities include conducting market research on target audiences and competitors, contributing to employer branding campaigns, and assisting with content for social media, website, and marketing materials. The role involves engaging with prospective clients and partners, coordinating customer touchpoints to reflect the brand’s values, and providing administrative support for branding-related initiatives and events. The Assistant will collaborate closely with the coaching team to ensure consistent messaging and a strong, credible brand identity.

Qualifications

• Candidates should possess strong Communication skills, including clear written and verbal communication and the ability to convey brand messages effectively.
• Candidates should possess Market Research skills, including gathering and analyzing data on target audiences, competitors, and industry trends.
• Candidates should possess Customer Service skills, with a focus on professional, supportive, and solution-oriented interactions with prospective and current clients.
• Candidates should possess Sales and Sales & Marketing skills, including basic lead generation, nurturing client relationships, and supporting promotional campaigns.
• Additional beneficial qualifications include familiarity with social media platforms, basic digital marketing tools, and CRM systems.
• Strong organizational skills, attention to detail, and the ability to work independently in a hybrid environment are highly valued.
• Experience or education in marketing, communications, human resources, psychology, or a related field is a plus, as is interest in career development and coaching.