FAIRE CRM & Lifecycle Marketing Specialist
- Hiring from
- United States
- Work type
- Remote
- Posted
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PST
ASAP
About the Role
We're looking for a hands-on FAIRE CRM & Lifecycle Marketing Specialist to support an in-house CRM team while the company recruits a permanent full-time hire. The role focuses on wholesale customers and the FAIRE marketplace, and you'll need to contribute from day one with minimal onboarding. It's fully remote and requires working PST hours.
You will:
Build and run email and SMS campaigns end to end, covering setup, scheduling, QA and deployment, including campaigns for FAIRE and wholesale retail customers. Manage the promotional calendar and automated flows such as welcome, abandoned cart, post-purchase, retention and win-back. Own segmentation and personalization, and run A/B tests to improve performance. Report on revenue, conversion, click-through and retention, and share insights with the team. Coordinate with merchandising, creative and e-commerce teams to keep campaigns on time and on brand.
Must-Have Skills
- 3+ years in e-commerce CRM or lifecycle marketing
- Hands-on experience with FAIRE and wholesale customers
- Strong experience with Klaviyo or a similar email/SMS platform
- Excellent QA, organization and attention to detail
- Excellent written English
- Able to work PST hours
Nice-to-Have
- Experience with Shopify and reporting in Google Sheets
- A/B testing and segmentation experience
- Background with an apparel or consumer brand
Tools & Tech Stack
- Klaviyo
- Shopify
- FAIRE
- Google Sheets
