Founding Account Executive

Company Description

Wacta is a premium business messaging and conversational CRM platform that brings WhatsApp and other customer conversations, CRM, team collaboration, and automation together in one workspace. Built for businesses across the UAE, Wacta helps teams manage customer communications more effectively and turn everyday conversations into lasting customer relationships and business growth.

Role Description

As Wacta’s Founding Account Executive, you’ll build and manage the front-end sales pipeline from initial prospecting to close. You’ll identify target businesses, develop tailored outreach, qualify opportunities, and partner with the founders to deliver high-impact product demonstrations. Working closely with the founding team, you will rapidly shadow our technical onboarding, master the full closing cycle, and help shape Wacta’s sales playbooks as the company scales.

Core Responsibilities

• Self-Sourced Lead Generation: Research, identify, and map new high-potential B2B prospects, startup brands, and commercial companies across the UAE.
• Database Outreach & Qualification: Systematically contact, follow up with, and qualify an existing company database of warm and cold business leads.
• Multi-Channel Outreach: Execute tailored outreach campaigns via LinkedIn, direct networking, and digital channels to engage key decision-makers.
• Pitch Creation: Draft creative, high-converting pitch messages and work directly with the founders to refine and approve the messaging.
• Meeting Booking: Secure qualified discovery calls and anchor the initial commercial introductions for the founding team.
• Product Shadowing: Join product walkthroughs and client onboarding sessions with the founders to learn the software inside out.
• Sales Process Tracking: Move prospects smoothly from initial contact to technical evaluation while helping document repeatable sales playbooks.

Qualifications

• Proven Outbound Track Record: At least 2 years of experience generating your own B2B pipeline and closing deals in SaaS, CRM, or digital agency services.
• UAE Market Fluency: Direct experience selling to businesses in Dubai and the broader UAE, with a strong understanding of local business etiquette and decision-making speed.
• Cold Outreach Mastery: Demonstrated ability to write high-converting outreach messages, bypass gatekeepers, and turn cold prospects into booked meetings via LinkedIn, WhatsApp, and phone.
• Consultative Selling: Ability to quickly identify a business owner's operational pain points and present a software solution clearly without sounding overly technical.
• Self-Managed Execution: A disciplined hunter who does not need micromanagement to hit daily outreach numbers, track leads in a CRM, and follow up relentlessly.
• High Brand Standards: Strong presentation skills and an eye for clean, modern technology that matches the expectations of premium Dubai brands.
• Bonus Advantage: Familiarity with WhatsApp Business API, conversational marketing tools, or an existing network of UAE retail and service business owners.

What We Offer

• Base Salary + Uncapped Recurring Commission: A guaranteed monthly base salary paired with an uncapped recurring commission structure on active clients you bring in.
• Work From Anywhere: A fully remote role built around results and pipeline output, giving you the freedom to earn from anywhere in the world.
• Potential Equity Upside: Eligibility for complimentary company shares for standout performers who prove indispensable to Wacta’s commercial growth.
• Dedicated Technical Support: Full product training alongside a technical team that handles product walkthroughs and client onboarding so you can stay focused on selling.
• Fast Decision-Making: A lean, agile work environment with zero corporate red tape, allowing you to test pitches and close deals quickly.
• Clear Leadership Path: Priority advancement into a senior closing and team management role as Wacta expands across the UAE and Gulf.