German Speaking Product Marketing Manager (Hybrid)

Product Marketing Manager (m/w/d)

• Location: Hösbach (Hybrid, up to 2 home-office days per week)
• Salary Range: €45,000 – €60,000 per year
• Experience Required: 2–3 years of professional experience
• Language Proficiency: German (C1) and English (C1)

About the Role

We are looking for a driven Product Marketing Manager (m/w/d) to join our growing team. In this pivotal role, you will act as the crucial bridge between Product Management, Sales, and Marketing, translating technical innovations into compelling value propositions and go-to-market strategies.

You will help shape the market presence of our industry-leading platform for communication compliance and security—ensuring that digital interactions remain secure, traceable, and reliable for businesses worldwide.

Key Responsibilities

• Cross-Functional Collaboration: Act as the primary interface between Product Management, Sales, and Marketing teams.
• Market & Competitor Intelligence: Conduct continuous market and competitor analysis, turning insights into actionable strategies for Sales and partners.
• Go-to-Market Strategy: Develop and execute comprehensive go-to-market and commercialization concepts for new products, features, and use cases.
• Campaign Briefings: Prepare detailed content briefs and foundational materials for high-impact marketing campaigns.
• Content Creation & Enablement: Produce engaging product-related content—including blog posts, website copy, sales decks, solution presentations, and collateral.
• Webinar Planning: Plan and coordinate webinar content in collaboration with cross-functional stakeholders.
• Customer Growth & Upsell: Develop targeted upsell approaches and commercialization ideas for existing customers and partners in partnership with the marketing department.

Ideal Candidate Profile

Must-Haves

• Education: Completed Bachelor’s degree (B.A., B.Sc., or equivalent) with a strong IT focus.
• Experience: 2–3 years of professional experience in product marketing, B2B marketing, or a related function.
• Content & Communication: Exceptional talent for translating complex technical topics into clear, persuasive marketing narratives.
• Analytical Mindset: Strong quantitative and qualitative analytical skills with a solid understanding of market dynamics and competitive landscapes.
• Language Skills: Business-fluent proficiency in both German (C1) and English (C1) (written and spoken).
• Technical Aptitude: Sound IT knowledge and demonstrated AI competence.

Personality & Working Style

• Pragmatic with high execution strength and a "hands-on" attitude.
• High level of personal initiative, self-reliance, and a solution-oriented approach.
• Strong organizational skills and the ability to drive initiatives independently within a team-oriented environment.

What We Offer

• Impactful Role: A central shaping role at the intersection of product, sales, and marketing with direct ownership over go-to-market concepts.
• Meaningful Mission: Work on an innovative, market-leading platform focused on communication compliance, security, and future-relevant corporate trust.
• Growth & Visibility: A broad spectrum of responsibilities ranging from market analysis to content creation, offering rapid learning opportunities and direct collaboration with leadership.
• Flexible Work Model: Hybrid working environment with up to 2 home-office days per week, 27 days of paid vacation, and flexible working hours.
• Attractive Benefits: Perks including a company bike program (JobRad), fitness offerings, and company pension schemes (betriebliche Altersvorsorge).
• Culture: A collaborative, innovation-driven corporate culture featuring regular team events and continuous professional development.
• Transparent Compensation: A competitive salary band ranging from €45,000 to €60,000, ensuring complete financial transparency and planning security.