Google Adwords & YouTube Media Buyer

Our company is looking for a skilled, data-driven “A-player” with 2-5+ years of Google ad experience (AdWords, Display, Youtube) for a remote position to market our new innovative probiotic product to the diet market and help us hit our big sales goals.

RESPONSIBILITIES:

• Maximize profit for all campaigns
• Set up, manage, monitor and report on ad campaigns
• Analyze data against the defined campaign success metrics
• Work with copywriters & video editors to create new ad creatives
• Work with optimization team to split test landing pages and sales funnel
• Use of adspy tools to monitor competition
• Follow ad / landing page compliance
• Avoid and manage account shutdowns
• Run retargeting campaigns and cold ad campaigns across YouTube & Display Network
• Run retargeting campaigns on Display Network
• Run branded and unbranded campaigns on AdWords

EXPERIENCE (for senior role applicants):

• 1-5+ years experience in Facebook advertising
• Advertising e-commerce products
• Conversion factors of ads and landing pages

BONUS:

• Strong understanding of Google ad and landing page compliance
• AdWords / Google / YouTube ad experience
• Native ad experience
• Selling health supplements
• Selling to diet or fitness market
• Working with direct response sales funnels