Growth Marketing Manager

About us

We're a Singapore-headquartered business in the industrial space. We own a growing portfolio of industrial brands, sold direct to businesses across the US, Canada, Australia and the UK, both online and through a lead-generation and sales pipeline. All of our marketing is run in-house by our own digital marketing team.

About the role

We're adding a Growth Marketing Manager to our team. You'll work alongside our Marketing Manager, content creators, creative specialist, web developers and sales team, owning campaigns from start to finish and stepping into any part of our marketing when needed.

This is not a media-buyer role. Paid media (Meta and Google) is a core part of how we acquire customers, but we need a marketer who sees the whole picture: someone who can sit in a sales review, work out where the pipeline is leaking, and take an idea from a strategy call to a live, measured campaign without step-by-step direction.

What you'll own

• Campaigns, end to end: angles, offers, briefs, coordinating creative, launch, and the review of results afterwards.

• Your own projects: take a business goal, plan it in milestones, and pull together creative, web and sales to get it live.

• Pipeline problem-solving: join marketing and sales reviews, read conversion rates and lead-quality feedback, find where leads drop off, and fix it.

• Testing across the funnel: ad hooks, content, landing pages, lead capture forms and follow-up email sequences.

• Paid media, hands-on: Meta Ads, Google Search, Performance Max and YouTube, used both to test messaging and to drive leads that are ready for sales.

• Copy and creative briefs: write persuasive ad copy, emails and landing pages, and brief our Creative Specialist with clear, data-backed angles.

What you'll bring

• 5+ years in digital marketing, including roles where you owned campaigns from idea to revenue, ideally in B2B, lead generation or technical/industrial products.

• Experience at a structured agency, especially with clients in Australia, the US, the UK or Canada (strongly preferred).

• Real ownership: you turn loose ideas into finished campaigns with minimal hand-holding.

• Commercial thinking: you connect click-through rate and cost per lead to sales-qualified leads, close rates and pipeline value.

• Hands-on Meta Ads Manager and Google Ads experience.

• Strong persuasive-copywriting fundamentals: buyer psychology, pain points, offer positioning.

• Excellent written and spoken English.

Nice to have

• Worked directly with sales teams and a CRM such as HubSpot or Zoho

• Landing page builders, conversion-rate optimisation and email automation

• LinkedIn Ads

• Familiarity with industrial, manufacturing or trade markets

Details

• Full-time, remote, Philippines-based

• ₱150,000–250,000 per month, depending on experience, plus a 13th-month bonus. Exceptional candidates will be paid at the top of the range.

• Hours: 8 hours per day, within 7am–5pm Manila time

• Flexible start: we're happy to plan around year-end bonuses for a January start.

To apply, include short answers to:

1. Describe one campaign you owned from idea to revenue: the goal, channels, budget, your role, and the result in leads or sales.

2. Tell us about a time sales said the leads were poor. What did you find, and what did you change?

3. What's the largest monthly ad budget you've managed, and on which platforms?