GTM Lead
- Hiring from
- United States
- Work type
- Remote
- Posted
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The Role:
Develop and execute GTM strategy for D2C brands and marketing agencies. Serve as the face of the product for decision-makers and establish market presence.
Reporting to:
Leadership Team
You will partner closely with:
Product, Engineering, AI Teams, Leadership
Responsibilities:
- Develop and execute comprehensive GTM strategy.
- Identify and prioritize target markets and customer segments.
- Collaborate with internal teams for compelling messaging.
- Build a pipeline of leads through partnerships and initiatives.
- Design scalable sales processes.
- Lead customer engagement activities.
- Monitor market trends and adjust strategies.
- Maintain CRM records (Hubspot).
- Generate new leads and outbound campaigns.
Why you'll love this role:
- Opportunity to shape the future of digital marketing.
- Work in a high-growth startup environment.
- Be at the forefront of AI-based solutions for branding and content.
Why you're a great fit:
- Proven track record in GTM strategy and selling to D2C brands.
- Strong understanding of brand managers' personas and pain points.
- Experienced in leading cross-functional teams.
Must-have technical skills:
CRM (Hubspot), LinkedIn Sales Navigator
Must-have industry experience:
SaaS, AI-based companies, D2C marketing
