Head of Growth & Strategy
- Hiring from
- United Kingdom
- Work type
- Remote
- Posted
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GenHQ is one of the leading names in creative AI. Through our media arm, we partner with the world's top AI companies, reach a large audience across social, and push the newest image and video generation tools to their limits.
Alongside this, we run one of the largest communities of people learning AI creative skills, taking members from complete beginners to working professionals and keeping them ahead of the latest tools and workflows.
Our newest venture, the GenHQ Marketplace, is where it all comes together. Now live, it connects brands and companies with a curated network of the industry's top AI creatives, turning skills into paid work and putting us on course to deliver our mission: 100,000 jobs for creatives with AI. The platform is entering its first phase of scale, and this is an opportunity to shape where it goes and how it grows.
Reporting to the CEO, you will spearhead the Marketplace, owning both its direction and its growth engine. You will lead acquisition on both sides of the platform, build the go-to-market for brands and enterprise clients, and drive the metric that matters most: jobs posted and filled.
Key responsibilities include:
- Defining and executing the Marketplace growth strategy alongside the founders.
- Shaping the Marketplace's commercial direction, using your understanding of our customers, market and competitors to guide decisions.
- Owning demand-side acquisition, bringing brands, agencies, studios and enterprise clients onto the platform.
- Building an enterprise and B2B pipeline, working our direct leads and network while sourcing new customers.
- Keeping supply and demand in balance as both sides of the platform grow.
- Leading multi-channel marketing across social, founder-led and creator content, email and CRM, paid and partnerships.
- Securing strategic partnerships and sponsorships across AI film festivals, industry events and creative AI programmes.
- Working with product, design and engineering to decide what we build next, separating what users actually need from what's simply easy to market.
- Owning funnel analytics, forecasting and performance reporting, including CAC, LTV and marketplace liquidity.
This is a role for someone who wants to be rewarded for results. For the right person, there is a clear path to significant salary growth and performance-based incentives as the Marketplace scales.
- Strong commercial and strategic thinking: you've helped shape the direction of a product or service, not just run its marketing.
- Proven success scaling a two-sided marketplace, platform or high-growth tech product.
- Curiosity about everything: you ask the big questions about customers, pricing and product, then find the answers through research and testing.
- Recent, hands-on expertise across growth marketing, including paid social, B2B advertising, email and CRM.
- Experience selling into B2B and enterprise, as well as driving creator or consumer sign-ups.
- Comfortable with relationship-led selling: a track record of building partnerships and turning networks into revenue.
- Experience working closely with product teams to run and ship growth experiments.
- A highly analytical, data-driven mindset combined with pace, ambition and hands-on execution.
- Real hunger and drive to build something from the ground up. We care about passion as much as experience, and we want someone who takes ownership, takes risks and goes beyond the job description.
- £90,000 base salary, with a clear path to £150,000+ within two years for the right person, tied to performance.
- Performance bonuses linked to hitting growth targets.
- Share options
- Direct access to the founders and a seat at the centre of the creative AI industry.
- Real ownership of the Marketplace's growth and direction, with the opportunity to build your own team as we scale.
- Remote work.
- Access to GenHQ's events, community and brand partner network.
How to ApplyTo apply, please complete the application form using the link below: https://forms.monday.com/forms/d50733b550b8e9c1059ab4b92fb6963e?r=euc1
