Influencer & PR Executive

Company Description

Muse Marketing FZE is an influencer marketing agency focused on delivering impact and measurable ROI rather than vanity metrics. The team connects brands with celebrities, macro influencers, and UGC creators to drive awareness, engagement, and conversions through strategic partnerships. Muse Marketing FZE manages the full campaign lifecycle, from strategy and creator sourcing to execution and performance tracking. Services include influencer and celebrity partnerships, UGC creator campaigns, content direction, and detailed reporting to ensure every collaboration moves the brand conversation forward. The agency works with clients that are serious about influencer marketing and committed to results-driven campaigns.

Role Description The Influencer & PR Executive is a full-time, remote role responsible for managing influencer and public relations activities that support client campaigns. Day-to-day tasks include identifying and vetting suitable influencers and creators, negotiating collaboration terms, and coordinating deliverables and timelines. The role also involves someone who can actively seek out new business opportunities and maintain relationships with exsisting clients. The role involves building and maintaining relationships with influencers, talent managers, media contacts, and stakeholders, while ensuring brand alignment across all content and communications. The executive will support campaign strategy, brief creation, content direction, and performance tracking, as well as draft PR materials such as press releases, pitches, and media kits. This position also requires monitoring trends and social conversations, reporting on campaign results, and collaborating closely with internal teams to optimize future campaigns.

Qualifications

• Candidates should possess skills in influencer relationship management, talent outreach, and collaboration negotiation.
• Candidates should possess skills in PR communications, including press release writing, media pitching, and maintaining media lists.
• Candidates should posses buisness developement skills, from outreach to closure of deals.
• Candidates should possess skills in social media and digital marketing, including campaign coordination and basic understanding of paid and organic strategies.
• Candidates should possess skills in content briefing, creative direction, and reviewing creator content for brand and message alignment.
• Candidates should possess skills in analytics and reporting, including tracking performance metrics, compiling campaign reports, and deriving insights.
• Candidates should possess strong written and verbal communication skills, with attention to detail and the ability to meet deadlines in a fast-paced environment.
• Candidates should possess the ability to work independently in a remote setup, collaborate effectively with cross-functional teams, and manage multiple projects simultaneously.
• Relevant experience in influencer marketing, public relations, or social media management, ideally within an agency or brand environment, is beneficial.
• 3-5 years of agency experience.
• A bachelor’s degree in Marketing, Communications, Public Relations, or a related field, or equivalent practical experience, is advantageous.
• UAE and GCC experience preferred.