Inside Sales Manager (ISM) – Inbound (Institution)

Job Description This is a remote position. About India Market Entry (IME): www.indiamarketentry.com India Market Entry (IME) is a boutique market-entry consultancy helping international education companies establish and scale their presence in India. We represent 35+ global education brands across K-12, Higher Education, Publishing, Teacher Training, Assessment, and EdTech. We are looking for an Inside Sales Manager (Inbound – Institutional) to qualify high-quality institutional enquiries and convert them into sales-ready opportunities for our Institutional Sales team. About the Role As an ISM – Inbound (Institutional), you will be the first point of contact for paid marketing-generated institutional enquiries. You will engage with schools, colleges, universities, teachers, distributors, retailers, and government education bodies, understand their requirements, identify the right decision-makers, qualify opportunities, and schedule meetings for the Institutional Lead Sales Manager (LSM). This is a sales driven role with lucrative incentives. You will be the lead owners. Key Responsibilities: 1. Inbound Lead Management Respond to every paid marketing-generated institutional enquiry within the defined SLA. Handle enquiries received through: Google Ads Meta Campaigns Website Forms Landing Pages Webinars Email WhatsApp Phone Calls Referral Campaigns Ensure every lead receives timely follow-up and is accurately recorded in the CRM. 2. Lead Qualification Qualify enquiries from: International Schools IB & Cambridge Schools CBSE & ICSE Schools Colleges & Universities Government Education Bodies Teachers Distributors Retailers Understand customer requirements, buying timelines, and decision-making processes. Identify key decision-makers such as Principals, Academic Heads, Trustees, Procurement Heads, and School Directors. Recommend suitable IME solutions based on customer requirements. 3. Meeting Scheduling & CRM Management Schedule qualified meetings GTM Marketing / Co-Founder / GTM Sales Enablement) . Maintain accurate CRM records, lead status, follow-up schedules, and meeting notes. Follow up on webinar, website, and campaign-generated enquiries to maximise lead-to-meeting conversion. Ensure 100% CRM hygiene and timely reporting. Experience 2-5 years of experience in B2B Inside Sales, Institutional Lead Qualification, Inbound Sales, Institutional or EdTech Sales. Must have experience handling paid marketing-generated inbound leads from Institutions, Teachers, Distributors, and Retailers for selling EdTech products,Print products , educational content, LMS, ERP, or school technology solutions. Preferred Industry EdTech Educational Publishing Assessment LMS / School ERP Teacher Training School Technology Higher Education Education Services Skills Required Excellent communication skills in English and Hindi. Strong telephone-based lead qualification and consultative selling skills. CRM experience (Zoho CRM, Salesforce, HubSpot, LeadSquared, or equivalent). Ability to handle 80–100+ inbound enquiries/calls per day. Excellent follow-up discipline and time management. Comfortable working in a target-driven environment. Preferred Market Exposure Preference will be given to candidates with experience working with institutions in: Mumbai Delhi Noida Gurugram Bengaluru Hyderabad Candidates with existing institutional networks in these markets will have an added advantage. Requirements Experience 2-5 years of experience in B2B Inside Sales, Institutional Lead Qualification, Inbound Sales, Institutional or EdTech Sales. Must have experience handling paid marketing-generated inbound leads from Institutions, Teachers, Distributors, and Retailers for selling EdTech products,Print products , educational content, LMS, ERP, or school technology solutions. Preferred Industry EdTech Educational Publishing Assessment LMS / School ERP Teacher Training School Technology Higher Education Education Services Skills Required Excellent communication skills in English and Hindi. Strong telephone-based lead qualification and consultative selling skills. CRM experience (Zoho CRM, Salesforce, HubSpot, LeadSquared, or equivalent). Ability to handle 80–100+ inbound enquiries/calls per day. Excellent follow-up discipline and time management. Comfortable working in a target-driven environment. Preferred Market Exposure Preference will be given to candidates with experience working with institutions in: Mumbai Delhi Noida Gurugram Bengaluru Hyderabad Candidates with existing institutional networks in these markets will have an added advantage.