Lead UX Writer

Role Description

At Booking.com, data drives our decisions. Technology is at our core. And innovation is everywhere. But our company is more than datasets, lines of code or A/B tests. We’re the thrill of the first night in a new place. The excitement of the next morning. The friends you make. The journeys you take. The sights you see. And the food you sample. Through our products, partners and people, we can empower everyone to experience the world.

Role Description:

We’re looking for a UX Writer to join our UX Writing and Content Design organisation in our Marketplace department. We’re a close-knit community made up of more than 70 writers.

About Marketplace: Our mission is to deliver the best value and easiest travel experience for our customers. As a Lead UX Writer in Marketplace, you’ll help shape how millions of travellers discover and plan their trips on Booking.com. You’ll set content direction across experiences from search and discovery through trip planning – helping teams create engaging, connected experiences across app and web. Your work will contribute to our Connected Trip vision, including shaping how AI can make discovery and planning more useful for travellers.

You’ll work closely with other UX Writers, Product Managers, Engineers, ML, Researchers and UX Designers across multiple product teams. You’ll align teams around customer needs and content direction, influence product decisions and help raise the quality of Content through craft feedback, coaching and mentorship.

In this role, you'll partner directly with fast-paced and highly iterative product teams, while enjoying the support and community of a large, experienced UX organisation. You’ll report to the Senior UX Writing Manager in Marketplace who will support you in your growth and development.

UX Writers at Booking.com craft clear and concise quality messaging that considers the end-to-end user experience. You need to be an excellent communicator and collaborator – we work in a dynamic and diverse environment where inclusivity, openness and humility are key. Almost everything you write will be translated into 44+ languages and dialects, and you’ll need to work closely with peers and stakeholders like Marketing, Brand and Legal to deliver at velocity and scale.

To learn more about working as a UX Writer at Booking.com check out B.Writes, our Medium publication.

Please apply with your English CV and link your portfolio or writing samples. Samples should include UX/product writing work specifying your role and clearly defining problems, solutions and your UX processes.

Key Job Responsibilities and Duties:

• Define and drive content strategy and messaging across Marketplace experiences, from search and discovery through trip planning. Aligning teams around a shared direction that supports our Connected Trip vision

• Lead end-to-end content strategy across web and app, from understanding customer needs and shaping the approach through writing and prompting, implementation, localisation and evaluation

• Identify opportunities to use AI to make discovery and trip planning more useful, and work with teams to turn them into clear, customer-focused experiences

• Align content approaches and priorities across complex products and teams, influencing direction in line with customer needs and business goals

• Partner with Product, Engineering, ML, Research, Design and other stakeholders to resolve competing needs, manage dependencies and deliver cohesive experiences

• Use customer research, product data and experimentation to inform strategy, assess impact, and identify opportunities and risks

• Set and role model high standards for UX Writing and Content. Coach and mentor peers, lead craft feedback, and work with leaders and topic experts to improve localisation, quality and tooling across the area

• Communicate decisions, progress, learnings and opportunities to stakeholders and leaders

Role Qualifications and Requirements:

• 8+ years of directly applicable individual contributor experience – this includes past experience working in e-commerce or data-driven product teams

• Native-level English writing skills

• Strong work ethic, self-directed and resourceful. Able to work in a complex and ambiguous environment

• Solution-oriented and results-driven

• Technical. Quickly learns new tooling and is able to interpret data

• Collaborates well with peers and can adapt communication style and influence stakeholders at various levels of seniority

• Documented creative ability to develop ideas, strategies, hierarchies and propositions to engage customers

• Experience and knowledge of A/B and multivariate testing processes to improve user experiences and interfaces

• Experience working with tech, commercial and legal stakeholders amongst others

• Knowledge of lean UX, design thinking and agile methodologies

Strongly preferred: Experience prompting and developing GenAI products, working with GenAI in the product development process and tooling

Benefits & Perks: Global Impact, Personal Relevance

• Annual paid time off and generous paid leave scheme including: parental (22-weeks paid leave), grandparent, bereavement, and care leave

• Hybrid working including flexible working arrangements, working from home furniture and ergonomic support, and up to 20 days per year working from abroad (home country)

• A beautiful sustainable HQ Campus in Amsterdam, that offers on-site meals, coffee, and snacks, multi-faith and breastfeeding rooms at the office

• Commuting allowance and bike reimbursement scheme

• Discounts & Wallet credits to spend on our products, upgrade to Booking.com Genius Level 3, and friends & family Booking.com discount vouchers

• Free access to online learning platforms, development and mentorship programs

• Global Employee Assistance Program, free Headspace membership

DEI: Diversity, Equity and Inclusion at Booking.com

Diversity, Equity and Inclusion (DEI) have been a core part of our company culture since day one. This ongoing journey starts with our very own employees, who represent over 140 nationalities and a wide range of ethnic and social backgrounds, genders and sexual orientations. Take it from our Chief People Officer, Paulo Pisano: “At Booking.com, the diversity of our people doesn’t just create a unique workplace, it also creates a better and more inclusive travel experience for everyone.”

We will ensure that individuals with disabilities are provided reasonable adjustments to participate in the interview process. Please contact us to request adjustments.

Career Development Opportunities

• Bi-annual performance conversations, company-wide mentoring program, and internal development opportunities

• Unlimited access to online learning platforms: Udemy, Coursera, LinkedIn learning, O'reilly

Application Process

• The interview process will entail a total of 3 interviews. We require a portfolio or slides about 1-2 of your past projects.

Booking.com is proud to be an equal opportunity workplace and is an affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. We strive to move well beyond traditional equal opportunity and work to create an environment that allows everyone to thrive.