Manager, Marketing Operations

JOB OVERVIEW:

This position is responsible for overseeing the organization's marketing technology ecosystem, including marketing automation platforms such as Marketo, HubSpot, or similar CRM-integrated marketing automation solutions. Leads marketing operations, campaign execution, lead management processes, marketing analytics, and technology optimization to support business growth and sales effectiveness. Plays a critical role in developing and executing lead nurture programs, managing marketing campaigns, optimizing marketing and sales workflows, and ensuring accurate lead tracking throughout the customer journey. This individual will partner closely with Marketing, Sales, Sales Operations, CRM administrators, and Business Intelligence teams to improve marketing performance, lead conversion, and ROI measurement.

KEY RESPONSIBILITIES:

• Manage and optimize marketing automation platforms (Marketo, HubSpot, or similar) to support lead generation, lead nurturing, segmentation, and campaign execution.
• Oversee lead management processes, including lead scoring, lead routing, lifecycle management, and data governance.
• Develop and execute email marketing, nurture, and customer engagement campaigns.
• Collaborate with marketing team members on content development and content distribution strategies to support demand generation, customer engagement, and sales enablement initiatives.
• Manage and optimize Salesforce integration with marketing automation platforms to ensure seamless data flow, campaign attribution, lead management, and reporting accuracy.
• Partner with Sales and Sales Operations leadership to establish best practices for lead follow-up, pipeline management, and measurement of marketing effectiveness.
• Develop and maintain dashboards, reports, and analytics that provide visibility into campaign performance, lead quality, pipeline contribution, and marketing ROI.
• Analyze campaign and funnel performance and provide strategic recommendations to improve conversion rates and marketing effectiveness.
• Oversee the administration and proper utilization of marketing technologies, including webinar platforms, event and trade show lead capture tools, digital marketing platforms, and reporting systems.
• Support database management, data quality initiatives, and compliance with marketing and privacy requirements.
• Manage external vendors, contractors, and temporary resources supporting marketing operations initiatives.
• Oversee marketing collateral inventory, fulfillment processes, and operational support for field sales teams as needed.
• Train and support marketing and sales teams on marketing technology, lead management processes, reporting tools, and best practices.

SPECIFIC KNOWLEDGE & SKILLS:

• Expertise in marketing automation platforms such as Marketo, HubSpot, Salesforce Marketing Cloud, Pardot, or similar solutions.
• Strong understanding of marketing operations, lead management, lead scoring, segmentation, campaign execution, and customer lifecycle marketing.
• Experience managing and optimizing Salesforce CRM integrations and related marketing technology platforms.
• Knowledge of marketing analytics, attribution models, campaign reporting, dashboard development, and ROI analysis.
• Familiarity with content marketing processes and the role of content in customer acquisition and nurture programs.
• Ability to develop and document marketing processes, workflows, and operational best practices.

GENERAL SKILLS & COMPETENCIES:

• Strong management and leadership skills and ability to attract, retain, motivate, develop and mentor team members for high performance
• Outstanding verbal and written communication skills and ability to resolve disputes effectively
• Excellent presentation and public speaking skills
• Excellent independent decision making, analysis and problem solving skills
• Understand and act on financial information that contributes to business profitability
• Ability to plan and manage successful projects; understand available resources, develop timeline, budget, assign tasks and areas of responsibility
• Lead team(s) to achieve company goals in creative and effective ways
• Excellent planning and organizational skills and techniques
• Communicate effectively with senior management
• Good negotiating skills and ability to effectively manage outsourced relationships
• Ability to influence, build relationships, understand organizational complexities and manage conflict
• Broad professional and managerial skills with a good understanding of industry practices and company policies and procedures
• Ability to lead virtual teams

MINIMUM WORK EXPERIENCE:

Typically 10 or more years of increasing responsibility and complexity in Marketing Operations, Marketing Automation, Demand Generation, CRM Administration, or a related discipline; 1 or more years of management experience.

PREFERRED EDUCATION:

Typically a Bachelor's Degree or global equivalent in related discipline. Master's degree or global equivalent a plus.

TRAVEL / PHYSICAL DEMANDS:

Travel typically less than 10%. Office environment. No special physical demands required.

The posted range for this position is $99,622 to $155,660 which is the expected starting base salary range for an employee who is new to the role to fully proficient in the role. Many factors go into determining employee pay within the posted range including prior experience, current skills, location/labor market, internal equity, etc.

This position is eligible for a bonus not reflected in the posted range.

Other benefits available include: Medical, Dental and Vision Coverage, 401K Plan with Company Match, PTO, Paid Parental Leave, Income Protection, Work Life Assistance Program, Flexible Spending Accounts, Educational Benefits, Worldwide Scholarship Program and Volunteer Opportunities

Henry Schein, Inc. is an Equal Employment Opportunity Employer and does not discriminate against applicants or employees on the basis of race, color, religion, creed, national origin, ancestry, disability that can be reasonably accommodated without undue hardship, sex, sexual orientation, gender identity, age, citizenship, marital or veteran status, or any other legally protected status.

For more information about career opportunities at Henry Schein, please visit our website at: www.henryschein.com/careers

Fraud Alert

Henry Schein has recently been made aware of multiple scams where unauthorized individuals are using Henry Schein's name and logo to solicit potential job seekers for employment.

Please be advised that Henry Schein's official U.S. website is www.henryschein.com. Any other format is not genuine. Any jobs posted by Henry Schein or its recruiters on the internet may be accessed through Henry Schein's on-line "career opportunities" portal through this official website. Applicants who wish to seek employment with Henry Schein are advised to verify the job posting through this portal.

No money transfers, payments of any kind, or credit card numbers, will EVER be requested from applicants by Henry Schein or any recruiters on its behalf, at any point in the recruitment process.

About Us

Over 90 years ago Henry Schein borrowed $500 to start a corner pharmacy in Queens, New York, nearly

30 miles from Melville, New York, where our corporate headquarters

resides today. In the depths of the Great

Depression, Henry and his wife Esther made a bold bet on their future all while living their values of helping health happen and caring for their team and the community they served. Their belief paid off far beyond what Henry and Esther might have dared to imagine in 1932. Henry Schein is now a Fortune 500 Company powered by a network of people and technology to be the world’s leading provider of health care products, services and solutions to office-based dental and medical practitioners.

Since our founding we have stayed true to Henry and Esther’s values which has allowed us to evolve, expand, and grow our Company. Now serving more than 1 million customers in 33 countries and

territories, the Company's network of trusted advisors provides more than 1 million customers globally with more than 300 valued solutions that help improve operational success and clinical outcomes.

We invite you to join approximately 25,000 Team Schein Members, who are critical to our success and are at the core of our Team Schein Values as our founders would have wanted. We live those values by ensuring that our culture focuses on the wellness of our team, which we accomplish by providing a safe space for individuals to develop and contribute authentically, with opportunities to give back to society and the communities where we live and work.

No matter the role you are seeking, we encourage you to come be a part of a team that makes the world a healthier place.

Henry Schein embraces diversity and is committed to providing equal opportunity to employees and applicants. If you are unable or limited in your ability to complete the application process, including the use or access of www.henryschein.com/careers, as a result of a physical or mental impairment, you can request reasonable accommodations.

Please e-mail the appropriate email address below with the type of accommodation you are requesting. Please include your first and last name, phone number, position for which you are interested in applying and geographic location in your request.

US Candidates: jobsupport@henryschein.com

UK and Ireland Candidates: UKHSHRRecruitment@henryschein.co.uk

Australia and New Zealand Candidates: APACCareers@henryscheinone.com

Malaysia Candidates: CNHR@henryschein.com

Italy Candidates: risorse.umane@henryschein.it

Workplace Remote Types

It is important to us to offer different types of work arrangements. Please see the types we offer below:

Work From Home: Work is performed directly from the TSM's home office.

Hybrid: Time is scheduled between working from a TSM home office and at a company facility, as required.

Onsite: Work is performed exclusively at a company facility.

Field: Position requires traveling to different locations within a specific geographic territory, as assigned.