Manager of Behavioral Health Marketing and Communications
- Hiring from
- United States
- Work type
- Hybrid
- Posted
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UTHealth Houston’s Marketing and Communications team is looking for someone who can build awareness around a specific area of our institution. The Manager of Behavioral Health Marketing and Communications is responsible for developing and executing strategic marketing and communications initiatives that strengthen UTHealth Houston's reputation as a leader in behavioral health research, education, clinical care, and community engagement. Working across the School of Behavioral Health Sciences, the Louis A. Faillace, MD, Department of Psychiatry and Behavioral Sciences at McGovern Medical School, and the UTHealth Houston Behavioral Sciences Campus, the position develops compelling scientific and clinical content that elevates the university's expertise, advances institutional priorities, and builds awareness among key external audiences. A significant responsibility includes developing and managing a public-facing behavioral health newsletter that highlights scientific discoveries, clinical advancements, educational programs, and community impact. Working within UTHealth Houston's Office of Marketing and Communications, the role combines specialized science writing, editorial leadership, and strategic marketing to establish a cohesive and recognizable behavioral health identity across the university.
This employee will work a hybrid schedule out of our University Center Tower, located at 7000 Fannin Street. It will also require going to our various Behavioral Health Science clinics, hospital, and school from time to time for in-person meetings. Experience in either healthcare or education marketing is a plus, whether at a specific institution or handling an account through an agency in those areas.
What we do here changes the world. UTHealth Houston is Texas’ resource for healthcare education, innovation, scientific discovery, and excellence in patient care. That’s where you come in.
Once you join us you won't want to leave. It’s because we reward our team for the excellent service they provide. Our total rewards package includes the benefits you’d expect from a top healthcare organization (benefits, insurance, etc.), plus:
- 100% paid medical premiums for our full-time employees
- Generous time off (holidays, preventative leave day, both vacation and sick time – all of which equates to around 37-38 days per year)
- The longer you stay, the more vacation you’ll accrue!
- Longevity Pay (Monthly payments after two years of service)
- Build your future with our awesome retirement/pension plan!
We take care of our employees! As a world-renowned institution, our employees’ wellbeing is important to us. We offer work/life services such as...
- Free financial and legal counseling
- Free mental health counseling services
- Gym membership discounts and access to wellness programs
- Other employee discounts including entertainment, car rentals, cell phones, etc.
- Resources for child and elder care
- Plus many more!
Position Key Accountabilities:
- Develops and implements integrated marketing and communications strategies to strengthen awareness, visibility, and reputation of UTHealth Houston's behavioral health programs and expertise.
- Serves as a strategic partner to behavioral health leadership and embedded marketing and communications team members across the School of Behavioral Health Sciences, Department of Psychiatry and Behavioral Sciences, and Behavioral Sciences Campus.
- Leads the development, editorial direction, and ongoing production of a public-facing behavioral health newsletter, including content planning, writing, editing, audience development, distribution, and performance assessment.
- Identifies, researches, and develops compelling stories highlighting scientific discoveries, clinical advancements, faculty expertise, educational initiatives, and community impact across behavioral health.
- Translates complex scientific, clinical, and academic information into accurate, accessible, and engaging content for diverse audiences, including health care professionals, researchers, community partners, policymakers, prospective students, donors, and the general public.
- Develops and maintains an integrated editorial calendar aligned with institutional priorities, research developments, clinical initiatives, and strategic opportunities to elevate behavioral health expertise.
- Supports the development of cohesive branding, positioning, and key messages that communicate the breadth and distinction of UTHealth Houston's behavioral health programs.
- Collaborates with colleagues in Marketing and Communications to develop and execute coordinated digital marketing, social media, website, multimedia, and promotional initiatives that expand the reach and impact of behavioral health content.
- Identifies opportunities to increase visibility for behavioral health faculty, researchers, and clinical experts through thought leadership, expert commentary, educational content, and other strategic communications initiatives.
- Works with University Communications and Media Relations to identify newsworthy developments, support earned media opportunities, and coordinate consistent messaging across institutional channels.
- Develops content supporting the visibility and growth of behavioral health programs, including educational offerings, research initiatives, clinical services, community partnerships, and major institutional investments.
- Establishes strong working relationships with faculty, researchers, clinicians, and administrative leaders to identify emerging developments and maintain a consistent pipeline of meaningful content.
- Coordinates behavioral health storytelling and promotional activities across university publications and communication channels to ensure consistent messaging, minimize duplication, and maximize audience reach.
- Supports marketing and communications efforts for major behavioral health initiatives, conferences, community events, and other activities that advance institutional visibility and engagement.
- Ensures scientific accuracy, appropriate sourcing, and responsible communication of behavioral health research and clinical information, including adherence to patient privacy and institutional standards.
- Assesses newsletter performance, digital engagement, audience growth, and other marketing and communications metrics, applying insights to strengthen effectiveness and demonstrate impact.
- Manages Human Resources activities of department in regards to: recruiting and selection, hiring and termination, training, professional development, mentoring, counseling, performance evaluations, and salary planning.
- Performs other duties as assigned.
Minimum Education:
At least a Bachelor's Degree in communications, journalism, public relations, marketing, science communication, health sciences, or a related field is required.
Minimum Experience:
5 years of experience in science writing, health care marketing, strategic communications, or related fields required. Experience translating complex scientific or clinical information for public audiences required. Experience in academic medicine, behavioral health, research communications, or large health care organizations preferred. Experience developing newsletters, digital content strategies, or integrated marketing initiatives preferred
Physical Requirements:
Exerts up to 20 pounds of force occasionally and/or up to 10 pounds frequently and/or a negligible amount constantly to move objects.
Security Sensitive:
This position is a security-sensitive position pursuant to Texas Education Code §51.215 and Texas Government Code §411.094. To the extent that a position requires the holder to research, work on, or have access to critical infrastructure as defined in Texas Business and Commerce Code §117.001(2), the ability to maintain the security or integrity of the infrastructure is a minimum qualification to be hired for and to continue to be employed in that position. Personnel in such positions, and similarly situated state contractors, will be routinely reviewed to determine whether things such as criminal history or continuous connections to the government or political apparatus of a foreign adversary might prevent the applicant, employee, or contractor from being able to maintain the security or integrity of the infrastructure. A foreign adversary is a nation listed in 15 C.F.R. §791.4.
Residency Requirement:
Employees must permanently reside and work in the State of Texas.
