Sr. Manager, Digital Marketing Communications (HRO)

ADP is seeking a Senior Manager, Digital Marketing Communications to lead digital communications strategy, campaign execution, and team delivery for our Human Resources Outsourcing (HRO) Shared Services space. This role will lead a high-performing team, bring clarity to complex work, and drive connected communications across stakeholders, associates, clients, and senior leadership.

This leader will operate in a large, matrixed environment and will be expected to balance strategic thinking with strong execution, sound judgment, and effective people leadership. The role is well-suited for someone who can translate business needs into clear communication strategies, build alignment across functions, and continuously improve how work gets done.

Key Responsibilities

• Lead digital marketing communications strategies and campaigns that align to business, stakeholder, and audience needs

• Partner across HRO, Corporate Marketing, Public Relations, Product Marketing, and other cross-functional teams to create clarity and alignment on complex initiatives

• Develop communication approaches that reflect audience needs, channel strategy, business goals, timing, and available budget

• Oversee the design, execution, and optimization of communication journeys, digital campaigns, and marketing automations

• Present recommendations, plans, and strategic communications work to senior and executive-level stakeholders with confidence and clarity

• Lead and develop a team of marketing and communications professionals, ensuring strong prioritization, high-quality output, and consistent delivery against expectations

• Manage shifting priorities across multiple projects while maintaining strong operational discipline and stakeholder partnership

• Work with internal stakeholders, external agencies, content partners, and project teams to deliver effective and well-executed communications

• Simplify processes, improve team efficiency, and strengthen operating rhythms so the team can focus on high-impact work

• Contribute as a strategic thought partner who looks beyond the immediate ask and helps shape stronger communication solutions

• Other duties as assigned
  
  

What Will Set Someone Apart

• Strong leadership presence with a collaborative, people-first approach

• Curiosity, sound judgment, and the ability to navigate ambiguity with confidence

• A business-impact mindset and the ability to connect communications work to broader HRO and ADP goals

• The ability to lead through change while keeping teams focused, aligned, and accountable

Required Qualifications::

Education:

• Bachelor’s degree required, or equivalent combination of education and relevant work experience

• Advanced degree in Marketing, Communications, or Business is a plus
  

Experience:

• 5+ years of related experience in marketing and digital communications, including targeted and measurable campaign execution across multiple channels

• Demonstrated experience developing and deploying digital marketing programs, ideally in complex B2B and/or B2C environments

• Experience leading teams and developing talent in a fast-paced, matrixed organization

• Experience working across functions and managing external partners effectively

• Strong comfort level engaging with senior leaders and navigating competing priorities across stakeholder groups
  
  

Critical Skills:

• Strong strategic thinking paired with attention to detail and disciplined execution

• Excellent writing and editing skills, with the ability to adapt messaging and strategies to different audiences and objectives

• Strong communication, presentation, and process facilitation skills

• Executive presence and the ability to influence across a diverse and demanding organization

• Strong collaboration skills and a focus on building productive partnerships

• Customer- and audience-centered mindset, with strong attention to end-user and client experience

• Comfort using data, reporting, and analytics to inform decisions and improve outcomes

• High level of organization, urgency, and adaptability in a dynamic environment

Preferred Qualifications :

• Salesforce Marketing Cloud experience highly preferred: planning, executing, reporting (or similar software, i.e., Marketo, Eloqua)
• HRO experience/expertise preferredfor this role