Marketing Content Specialist - Construction

Own the content that makes EG's construction software clear and relevant, and turn product and customer insight into demand, sales and customer engagement in Norway and Denmark.

Do you want to turn product and customer insight into content that people actually watch, read and share? Are you as comfortable behind the camera as you are with the keyboard? Then you might be our new Marketing Content Specialist!

As part of the department
EG Construction is part of EG and provides industry software for the construction sector in the Nordics. Our solutions cover estimating, project management, quality and HSE, building permits and finance, and are used every day by contractors and trade businesses in Norway, Denmark and across the Nordics.

As Marketing Content Specialist, you own the production of our content, from customer stories, video, articles and landing pages to campaign assets and social media. You work closely with Product, Sales and the wider marketing team to turn product and customer insight into content that resonates with our audiences in Norway and Denmark, across the whole customer journey from first contact with EG to satisfied customer.

This is a hands-on role. You are as comfortable filming and editing a product video as planning and writing a customer story, adapting content for a new market or keeping our landing pages up to date. Video is a capability we are building up internally, and you play a central part in that work.

You join the Campaign Planning & Content Creation team and report to Senior Manager, Construction Marketing. The role is full-time and permanent, based in Oslo or Trondheim. Start date by agreement.

Your role: Own the content from brief to published

• Produce high-quality content across formats and channels: video, articles, customer stories, landing pages, social media, campaign assets and sales materials

• Plan, film, edit and finalize video, product demos and short formats, and shoot and edit photos, simple animations and screen recordings for website, campaigns and social media

• Turn campaign briefs, product information and customer insight into clear, engaging content for defined audiences in Norway and Denmark

• Adapt and repurpose content across markets, products, channels and stages of the customer journey

• Own the content process from brief to publication, using SEO priorities, performance data and AI tools, while keeping tone, messaging and quality in line with the EG brand

• Work with Product, Sales and marketing colleagues in Norway and Denmark, and coordinate external copywriters, designers and video producers when needed

You are the ideal candidate if you
We care more about what you can do than what your CV looks like. Here’s what will set you up for success:

Must-have

• Have 3-5 years of experience in content marketing, communications or video and photo production, preferably within B2B or SaaS

• Can plan, film, edit and finalize video independently, and are proficient in Adobe Premiere Pro, After Effects, Photoshop, Illustrator or similar tools

• Write and edit well, with an eye for detail and quality, and can turn complex products and topics into clear, engaging content

• Have produced content for different channels and stages of the customer journey, know CMS and social media platforms, and understand how content contributes to leads, sales and customer engagement

• Use AI actively in your content work, from research and drafting to localisation, and take responsibility for the quality of the result

• Enjoy getting to know products, customer needs and industries. Complexity makes you curious rather than overwhelmed

• Are proactive and self-driven, take ownership of the full production process and deliver on time, without waiting to be asked

• Are structured and collaborative, and comfortable managing several assignments, stakeholders and deadlines across markets and functions

• Speak and write English, and are fluent in Norwegian, both written and spoken. You can travel when required

Nice to have

• Experience with motion graphics or animation, for example in After Effects

• Knowledge of the construction industry

What’s in it for you?
Flexibility, trust and the option of hybrid work, as well as competitive terms, pension scheme and insurance.

• Real ownership - You own the content for one of the Nordics’ leading software portfolios for the construction industry, from brief to published

• Meaningful impact - You turn product and customer insight into content that drives demand, sales and customer engagement in Norway and Denmark

• Growth mandate - You play a key role in building up our content and video capability, and help shape how we work, not just what we produce

• AI-enabled work - You join a team at the frontier of using AI in marketing

• Collaborative culture - You get the closeness and pace of a focused industry team, with the scale, resources and stability of EG, built on trust, openness and no politics

Our values:
Lead the Industry - We don’t just serve our industries - we lead them. We bring deep expertise, set new standards, and help our customers stay ahead.

Make it Happen - We take ownership, move fast, and deliver real impact. When we say we’ll do something, it gets done - no excuses, no politics.

Stronger Together - We are a global team shaped by Scandinavian values. The best software - and the best teams - are built on trust, openness, and collaboration across borders.

We look forward to hearing from you!
If you would like more information before you apply, please contact Senior Manager, Emil Wainwright by mail ewain@eg.no. We evaluate applications on an ongoing basis and hire when the right candidate is found. So please send your CV and application as soon as possible, using the apply button in the job ad. All inquiries are handled confidentially.

At EG, we build software that makes a difference.
Our industry-specific software help people and businesses work smarter every day. From doctors spending more time with patients to builders running safer, more efficient projects.

Our software is built by peers from the industry and backed by EG’s scale for stability, innovation, and security.

If you’re ambitious, curious, and take pride in ownership, you’ll thrive here. You’ll be trusted to grow your skills, shape meaningful solutions, and make an impact together with talented colleagues across borders.

Join us in creating software that works for people - not software that makes people work.

Visit our career pages to meet some of your future colleagues, explore our culture, and watch our video "We Make a Difference".

Learn more about EG here.

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