Marketing Creative Executive

Company Description Leading Innovative Technologies & Systems Sdn Bhd (LiTS) develops the Flexi Parking system, Malaysia’s largest cross-state parking payment app used by millions of users to pay for parking, compounds, renew motor insurance, charge EVs, and more. The company also offers advanced license plate recognition (LPR) solutions, the Flexi EV Charging network, parking solutions for diverse facilities, mobile parking enforcement, and property management platforms. LiTS focuses on building smart city infrastructure with an emphasis on transportation, automotive, parking, and mobile app solutions. The organization is committed to accelerating the adoption of sustainable, cleaner technologies and improving urban mobility.

Role Description This full-time Marketing Creative Executive role is based in Shah Alam with a hybrid work arrangement that allows some work-from-home flexibility. The role involves conceptualizing and producing creative marketing materials for digital and offline channels, including social media content, campaign assets, visuals, videos, and copy aligned with brand guidelines. The Marketing Creative Executive collaborates closely with marketing and product teams to plan and execute campaigns that drive user engagement for Flexi Parking and other LiTS solutions. Daily tasks include brainstorming creative ideas, preparing content calendars, coordinating with external vendors or agencies when needed, and monitoring campaign performance to refine future creative strategies.

Qualifications

• Strong skills in creative concept development, visual storytelling, and copywriting for digital and offline marketing materials.
• Experience with social media content creation, basic graphic design or video editing tools, and campaign execution across platforms such as Facebook, Instagram, and TikTok.
• Ability to interpret brand guidelines, maintain consistent brand messaging, and adapt content to different target audiences and products.
• Comfort with data-driven decision making, including reviewing campaign metrics and user feedback to improve creative output.
• Excellent communication and collaboration skills, with the ability to work effectively in cross-functional teams and meet deadlines.
• Bachelor’s degree or equivalent experience in Marketing, Communications, Design, Media, or a related field is preferred.
• Interest in smart city solutions, mobility, and technology products; prior experience in tech, app-based services, or automotive/transportation sectors is an advantage.
• Proactive mindset, attention to detail, and willingness to learn new tools and creative approaches.