Marketing Director

We are committed to treating patients and their families with the highest regard and respect as clients work toward reaching their highest growth potential in their recovery process. This is accomplished through the strict adherence to the highest ethical standards of care and policies and procedures set forth by the LOUISIANA Department of Louisiana of Health Services and the Joint Commission.

• The facility ensures all clients are treated with compassion, respect, and dignity regardless of race, creed, age, sex, handicaps, or sexual orientation.
• Employees are competent and responsible personnel who adhere to a strict code of professional ethics which include but are not limited to the prohibition of fraternization with patients, exploitation of clients, or any criminal behaviors.
• The facility provides clients with accurate and complete information regarding the available services including the program rules, regulations, goals and objectives of the program.
• Appropriate availability of alternative treatment modalities is made at any time before during or after treatment if they are requested or the client’s needs are out of the scope of our practice.
• The facility will ensure that discharge from treatment is conducted in accordance with LOUISIANA rule standards.
• The facility provides both LOUISIANA and Joint Commission environment of care standards.
• The facility will take all necessary and appropriate measures to maintain individual client records and information in a confidential and professional manner.
• The facility strives to maintain positive relations with the surrounding community and pursues every reasonable action to encourage responsible client behaviors and community safety.

SUMMARY

The role of the Marketing Director is responsible for the development and execution of the company’s marketing campaigns to boost its promotional efforts. His/her job description involves fashioning new ways to make the business grow and thrive in the face of competition. Additionally, they are required to develop business ideas towards improving admission records of the establishment. They are sales and marketing professionals whose roles are to attract new clients, and to develop industry relationships that result in B2B referrals. This is a salary position in which may require variable hours of availability outside of the normal M-F 8-5 position.

AGE/PATIENT POPULATION(S) SERVED

Age of Patient Population Served: Adult (18 & older)

Population Served: Persons meeting DSM5 criteria for substance use disorders with or without co-occurring psychiatric illness

EXPECTATIONS OF ALL EMPLOYEES

• Adheres to all Policies and Procedures
• Conducts self in a manner that represents the facility values at all times
• Maintains a positive and respectful attitude with all work-related contacts
• Communicates regularly with supervisor about departmental and facility concerns
• Consistently reports to work on time, prepared to perform the duties of the position
• Meets productivity standards and performs duties as workload necessitates

ESSENTIAL DUTIES AND RESPONSIBILITIES

1. Make weekly appointments with potential new referral sources and document outcome of those meetings
2. Make monthly appointments with existing referral sources to maintain relationships and document outcome of those meetings
3. Maintain report of all incoming and outbound referrals
4. Maintain expense report
5. Identify industry events, and in-service opportunities for organization
6. Assess financial projections and business plans of the organization
7. Evaluate the business expansion needs and start-up for the company, especially when there is push into new business environments
8. Make recommendations to management regarding necessary changes to company policies that can affect admissions
9. Work together with members of staff of the organization in promoting company’s values and ethics
10. Get involved in all projects of the organization for the accomplishment of company’s strategies and goals
11. Get involved in meetings involving the business development team of the organization
12. Make prompt report to management regarding customers’ response to company’s products
13. Performs other duties and tasks as required.

MINIMUM JOB REQUIREMENTS

Education, Training, and Experience Required:

• Good understanding of general business procedures, including sales and marketing, and operations,
• Good writing skills required for presentation and preparation of accurate oral and well written summaries
• Ability to produce effective and clear communication, both written and verbal

Required Knowledge, Skills, and Abilities:

• College degree in business administration, business management, accounting, finance and other related fields of study
• Minimum of 2 years working experience in fields relating directly to business coaching, business consulting, and financial analysis
• Current CPR and First Aid certificate
• Current TB test
• Valid driver's license

PHYSICAL DEMANDS/WORKING CONDITIONS:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is occasionally required to stand or sit for extended periods of time. The employee must occasionally lift and/or move up to 25 pounds.

The job requires frequent contact with water (hand washing and cleaning) and working with body fluid and hazardous chemicals. When under these working conditions, OSHA standards and universal precautions must be followed at all times.

While performing the duties of this job, the employee must be able to work in a fast-paced environment with minimal to high volumes of stress.

EEOC LOUISIANAMENT:

It is our policy to abide by all Federal and Louisiana laws, as well as, the requirements of 41 CFR 60-1.4(a), 60-300.5(a) and 60-741.5(a), prohibiting discrimination against qualified individuals based on their status as protected veterans or individuals with disabilities, and prohibiting discrimination against all individuals based on their race, color, religion, sex, sexual orientation, gender identity, or national origin.