Marketing Specialist

The Marketing Specialist supports the Growth & Marketing department at Lodestar Claims & Risk Services by executing day-to-day marketing, communications, and sales enablement initiatives. This is an early-career role for an organized, detail-oriented professional.

Primary Areas of Focus

Event Planning & Logistics
- Own planning, coordination, and logistics for Lodestar events including internal meetings, conferences, trade shows, client events, and office activations.
- Manage timelines, vendors, materials, signage, communications, and post-event follow-up.
- Ensure event experiences support brand standards and business goals.

Digital Marketing Management
- Support digital marketing execution across website, email marketing, and social media.
- Develop and manage social media content planning, drafting, and scheduling.
- Support email marketing execution and website content updates include analytics.

Sales Enablement & Marketing Materials:
- Support development, updates, distribution, and version management of key sales enablement collateral. This could include but is not limited to capabilities presentations and audience- specific collateral

Marketing & Communications Support:
- Support internal communications initiatives and presentation needs.

Core Responsibilities

- Execute marketing initiatives across event planning, digital (web, social media, and email), sales enablement, and internal communications.
- Develop, update, and maintain versions of key marketing and sales collateral.
- Provide presentation support for internal meetings and organizational communications.
- Ensure consistency, accuracy, and alignment with Lodestar’s brand standards across all materials.
- Collaborate with internal stakeholders, including Sales, Operations, and leadership teams.

- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 2–4 years of relevant work experience.
- Ability to manage multiple projects and priorities in a fast-paced environment.
- Strong written and verbal communication skills, with excellent attention to detail.
- Proficiency in Microsoft Office, particularly PowerPoint and Word.
- Comfort with social media platforms and content scheduling tools.
- Ability to collaborate effectively with cross-functional teams.
- HubSpot experience a plus.
- Insurance industry experience a plus.
- Event planning or design tool (e.g., Canva, Adobe) experience a plus.