Organic Social Manager

The Organic Social Manager is responsible for owning the end-to-end strategy, execution, and performance of all organic social channels. This role leads platform-specific content, audience engagement, and social-first storytelling to drive brand awareness, engagement, and audience growth.

You will serve as the central owner of organic social, translating business goals, cultural trends, and audience insights into high-impact, platform-native content while ensuring a consistent and compelling brand voice across all channels.

About the role:

• Own and manage all organic social platforms end-to-end (e.g., Instagram, TikTok, Facebook, X, LinkedIn), including strategy, content, publishing, and performance

• Develop and execute integrated social strategies aligned to brand, campaign, and acquisition objective

• Build and manage the social content calendar, ensuring consistent cadence, platform relevance, and alignment to key business priorities

• Identify and activate real-time opportunities, trends, and cultural moments to increase reach and relevance

• Translate social listening, competitive insights, and performance data into actionable recommendations that improve engagement and growth

• Define and track KPIs (engagement rate, reach, followers, traffic, etc.), delivering clear reporting and optimization strategies to stakeholders

• Partner cross-functionally with Brand, Creative, Paid Media, PR/Comms, and Product Marketing teams to ensure integrated campaign execution

• Manage external partners, creators, or agencies as needed to scale content production and execution

• Develop scalable content frameworks, playbooks, and repeatable formats to improve efficiency and consistency

About you:

• 5+ years of experience managing organic social media for a brand or agency, with direct ownership of multiple platforms

• Proven track record of growing engagement, reach, and audience through organic strategies and content innovation

• Deep understanding of platform dynamics, algorithms, and best practices across Instagram, TikTok, Facebook, X, and LinkedIn

• Strong content instincts with hands-on experience in video-first formats (Reels, TikTok, short-form content)

• Experience with social publishing, analytics, and listening tools (e.g., Sprout, Hootsuite, native platforms)

• Ability to analyze performance data and translate insights into clear strategic actions

• Strong collaboration skills with experience working cross-functionally in fast-paced marketing environments

• Excellent communication and storytelling skills, with a sharp eye for brand voice and tone

• Experience managing creators, agencies, or cross-functional stakeholders preferred

McAfee is a leader in personal security for consumers. Focused on protecting people, not just devices, McAfee consumer solutions adapt to users’ needs in an always online world, empowering them to live securely through integrated, intuitive solutions that protects their families and communities with the right security at the right moment.

We work hard to embrace diversity and inclusion and encourage everyone at McAfee to bring their authentic selves to work every day. We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees.:

• Bonus Program
• 401k Retirement
• Medical, Dental, Vision, Basic Life, Short Term Disability and Long-Term Disability Coverage
• Paid Parental Leave
• Support and Community Involvement
• 14 Paid Company Holidays
• Unlimited Paid Time Off for Exempt Employees
• 96 Hours of Sick Time and 120 Hours of Vacation for Non-Exempt Employees Accrued Each Year

We're serious about our commitment to diversity which is why McAfee prohibits discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.

The anticipated compensation for this position is USD $116,080.00/Yr. - USD $190,705.00/Yr. depending on experience and qualifications.

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