Paid Social Senior Executive

Senior Account Executive, Paid Social

Cape Town | Hybrid - 2 days in office & 3 remote

We are currently working with a leading digital and performance agency in Cape Town that is looking for a Senior Account Executive, Paid Social to join its Digital Media team.

This is a hands-on Paid Social role for someone who is comfortable taking ownership of campaign performance, optimisation and client communication. You’ll work across a variety of client accounts, managing campaigns to a high standard while identifying opportunities to improve performance, test new approaches and support account growth.

At Senior Account Executive level, you’ll be expected to manage your day-to-day workload fairly independently, while also supporting junior members of the team where needed.

What you’ll be doing

• Build and launch high-quality Paid Social campaigns across relevant platforms.
• Take ownership of day-to-day campaign management and optimisation.
• Monitor campaign performance and carry out regular optimisations to improve results.
• Analyse performance trends, fluctuations and issues and implement solutions where possible.
• Manage budgets and pacing, ensuring accounts remain on track with no significant over or underspend.
• Develop and implement new creative tests, strategies, platform features and betas.
• Translate campaign data into clear insights, recommendations and next steps for clients.
• Lead day-to-day client communication within your area of responsibility.
• Build strong client relationships and respond to requests in a professional and timely manner.
• Support reporting and automated dashboards for relevant accounts.
• Stay up to date with new Paid Social platform developments and identify opportunities to test them.
• Share campaign learnings with the wider team and help support or guide junior team members.

What we’re looking for

You’ll ideally have strong hands-on experience across Paid Social campaign management and optimisation, with a good understanding of platform metrics, campaign performance and budget management.

You should be comfortable:

• Managing and optimising campaigns independently.
• Analysing performance and making data-led recommendations.
• Managing multiple priorities and deadlines.
• Communicating directly with clients.
• Testing new creatives, strategies and platform features.
• Working collaboratively with internal teams.
• Supporting junior colleagues and sharing knowledge.
• Taking ownership of campaign performance with limited senior intervention.

This is a great opportunity for someone who wants to stay hands-on in Paid Social while stepping into more ownership across campaign performance, optimisation and client relationships.