Performance Marketing Manager

Salary Range: $90,000.00 To $120,000.00 Annually Pay: $90,000.00 - $120,000.00 per year Job description: We are seeking a hands-on Performance Marketing Manager to lead multi-channel digital marketing efforts across a growing portfolio of home services companies. This is a high-impact role responsible for managing and optimizing PPC, LSA, and SEO performance across multiple business units. This is a build-focused opportunity for someone who thrives in a fast-paced environment, enjoys solving structural challenges, and can quickly improve performance across under-optimized accounts. The ideal candidate is highly technical, data-driven, and comfortable working directly in accounts daily while also shaping long-term strategy. Key Responsibilities: Manage and optimize Google Ads, Local Services Ads (LSA), and SEO performance across multiple locations Drive daily campaign improvements, budget allocation, and performance optimization Develop and execute channel strategies to improve lead generation and cost efficiency Oversee offshore contractors and agency partners (SEO & PPC support) Analyze performance data using CRM and marketing platforms to identify opportunities and gaps Partner with leadership to align marketing performance with business goals Ensure tracking, reporting, and attribution accuracy across all channels What We’re Looking For: 5+ years of hands-on PPC / paid search experience (Google Ads required) Strong experience with LSA and/or local service-based marketing Background in multi-location, franchise, or home services marketing preferred Proven ability to manage multiple accounts and drive measurable lead growth Strong analytical skills (Excel/Google Sheets, CRM reporting tools) Experience working with contractors or remote teams is a plus Self-starter who thrives in a fast-moving, performance-driven environment What Success Looks Like: Improved lead volume and cost efficiency across PPC, LSA, and SEO channels Stronger campaign structure, tracking, and reporting systems Clear, scalable marketing processes across multiple business units Benefits: Dental insurance Health insurance Life insurance Retirement plan Vision insurance Experience : Google Ads: 5 years (Required) Local Service Ads (LSA): 5 years (Required) SEO tools: 5 years (Required) Work Location: Remote